Breakfast Cereals - Iraq

Iraq

Highlights

Revenue in the Breakfast Cereals market amounts to US$191.50m in 2024. The market is expected to grow annually by 3.11% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$23bn in 2024).
In relation to total population figures, per person revenues of US$4.12 are generated in 2024.
In the Breakfast Cereals market, volume is expected to amount to 50.37m kg by 2029. The Breakfast Cereals market is expected to show a volume growth of 2.4% in 2025.0.
The average volume per person in the Breakfast Cereals market is expected to amount to 1.0kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Breakfast Cereals Market in Iraq is currently experiencing minimal growth due to various factors including low consumer awareness, limited access to digital technologies, and the convenience offered by traditional breakfast options. Despite this, the market is expected to see slight growth in the coming years as the country's economy improves and more consumers become health-conscious. However, challenges such as high import costs and limited distribution channels may continue to impact the growth rate in the near future.

Customer preferences: As Iraq continues to rebuild and stabilize, there has been a noticeable increase in demand for breakfast cereals among consumers. This trend can be attributed to the growing awareness of the importance of a healthy breakfast, particularly among working individuals. With a rise in disposable income and changing lifestyles, there is a growing preference for convenient and nutritious breakfast options, leading to a surge in demand for breakfast cereals in the market.

Trends in the market: In Iraq, the Breakfast Cereals Market is experiencing a trend of health-conscious consumers, who are seeking healthier options such as gluten-free and organic breakfast cereals. This trend is driven by a growing awareness of the importance of a nutritious breakfast and the availability of a wider range of healthy breakfast cereal options in the market. This trend is expected to continue, with an increasing focus on incorporating functional ingredients and innovative packaging to cater to the needs of health-conscious consumers. This trend presents opportunities for industry stakeholders to tap into this growing market and develop new products to meet the demand for healthier breakfast options.

Local special circumstances: In Iraq, the Breakfast Cereals Market is heavily influenced by the country's history of conflict and economic instability. The market has seen a rise in demand for affordable and nutritious breakfast options, leading to the popularity of locally produced cereal brands. Additionally, cultural factors such as the traditional preference for hot breakfasts and the availability of certain ingredients have also shaped the market. The lack of strict regulations in the food industry has also allowed for a wide variety of cereal products to enter the market.

Underlying macroeconomic factors: The Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market in Iraq is impacted by various macroeconomic factors. The country's economic health and stability, as well as global economic trends, play a significant role in the performance of the market. Fiscal policies, such as taxes and subsidies, also have a direct impact on the market's growth and consumer demand for breakfast cereals. Moreover, the level of investment in the food processing industry and the availability of raw materials also influence the market's performance. Additionally, consumer spending power and changing dietary preferences also play a role in shaping the Breakfast Cereals Market in Iraq.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.