American Football Ticket Sales - NAFTA

NAFTA

Highlights

Revenue in the American Football Ticket Sales market is projected to reach US$3.66bn in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 8.67%, resulting in a projected market volume of US$5.55bn by 2029.
In global comparison, most revenue will be generated United States (US$3.59bn in 2024).
The average revenue per user (ARPU) in the American Football Ticket Sales market is projected to amount to US$227.70 in 2024.
In the American Football Ticket Sales market, the number of users is expected to amount to 19.4m users by 2029.
User penetration in the American Football Ticket Sales market will be at 3.2% in 2024.

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The American Football Ticket Sales Market, within the Sports Market in NAFTA nan, is facing subdued growth rate due to factors such as fluctuations in ticket prices, increase in streaming services, and limited fan attendance. However, with the growing popularity of online ticket sales and initiatives to enhance fan experience, the market is expected to witness gradual growth.

Customer preferences: As the demand for immersive, interactive experiences continues to grow, American football ticket sales are adapting to consumer preferences by offering virtual reality and augmented reality options. These technologies allow fans to be fully immersed in the game from the comfort of their own home. This trend is also being driven by an increasing desire for convenience and safety, as fans can avoid large crowds at stadiums. Additionally, with the rise of fantasy football and sports betting, fans are becoming more involved in the game beyond just attending live events.

Trends in the market: The American Football Ticket Sales Market of the American Football Market within the Sports Market is experiencing a shift towards digital ticket sales. With the growing popularity of online purchasing, more fans are opting to buy tickets through websites and mobile apps rather than traditional methods. This trend is expected to continue as convenience and ease of access drive demand. Industry stakeholders such as ticketing companies and sports teams must adapt to this trend, ensuring a seamless online experience and potentially expanding their reach to a global market through virtual ticket sales.

Local special circumstances: In the American Football ticket sales market, geographical factors play a significant role. For example, in the United States, the popularity and success of the National Football League (NFL) have led to high demand for tickets and constant sell-out games. In Mexico, on the other hand, American football has a smaller market with less demand for tickets. Additionally, cultural factors also contribute to the market dynamics, as the passion and fanbase for the sport in the US are unmatched. Moreover, regulatory circumstances such as visa restrictions affect ticket sales for international games. These unique local factors have a direct impact on the American Football ticket sales market and set it apart from other markets within the sports industry.

Underlying macroeconomic factors: The American Football Ticket Sales Market in the American Football Market is impacted by various macroeconomic factors, including changes in consumer spending behavior, economic stability, and government policies. In countries with a strong economy and high disposable income, there is higher demand for sports entertainment, which drives ticket sales in the American Football Market. Moreover, policies that promote sports events and investments in infrastructure, such as stadiums, also contribute to market growth. Conversely, economic instability and unfavorable fiscal policies may lead to a decrease in ticket sales in the American Football Market. Additionally, demographic factors, such as population growth and shifting age demographics, play a significant role in determining the demand for American football tickets in the region.

Data coverage:

The data encompasses B2C revenues. Figures are based on ticket spending. All monetary figures refer to consumer spending on goods in the respective segment, which can be online and offline.

Modeling approach / Market size:

Market sizes are determined through a combination of bottom-up and top-down approaches, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per ticket, price on sport goods). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, number of internet users, and internet consumption. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function or linear forecasting, as it fits the development of either strong growing markets or more sophistacted and saturated markets, such as soccer in Europe.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). We also account for the different cycles of international tournaments, such as world cups or continent cups. Consumer Insights data is reweighted for representativeness.