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Yogurt - Europe

Europe
  • Revenue in the Yogurt market amounts to US$37.03bn in 2024. The market is expected to grow annually by 5.40% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$46bn in 2024).
  • In relation to total population figures, per person revenues of US$43.88 are generated in 2024.
  • In the Yogurt market, volume is expected to amount to 11.87bn kg by 2029. The Yogurt market is expected to show a volume growth of 1.4% in 2025.0.
  • The average volume per person in the Yogurt market is expected to amount to 13.0kg in 2024.

Definition:

The Yogurt market covers products that are created by allowing bacteria to convert lactose found in milk into lactic acid resulting in a thickened, sour-tasting dairy product.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Natural/plain yogurt
  • Flavored yogurt (e.g. Vanilla yogurt, fruit-flavored yogurt)
  • Greek yogurt
  • Whole milk yogurt, low-fat yogurt, non-fat yogurt
  • Probiotic yogurt, lactose-free yogurt

Out-Of-Scope

  • Milk
  • Cream cheese
  • Cheese
  • Curdled milk
  • Butter milk
  • Yogurt drinks
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Yogurt Market in Europe is currently experiencing minimal growth due to various factors such as changing consumer preferences and the increasing availability of alternative dairy products. However, the convenience offered by online shopping and the rising health consciousness among consumers are expected to drive market growth in the near future.

Customer preferences:
As health and wellness become increasingly important to consumers, the demand for organic and all-natural yogurt products is on the rise. This trend is driven by a growing awareness of the health benefits of probiotics and the desire for clean and transparent ingredient lists. Additionally, with the rise of vegetarian and flexitarian diets, plant-based yogurts are gaining popularity, catering to diverse dietary preferences. This shift towards healthier and more ethical food choices is also reflected in the demand for sustainable packaging options, such as recyclable containers and compostable materials.

Trends in the market:
In Europe, there is a growing trend of health-conscious consumers who are turning to yogurt as a source of probiotics and protein. This has led to an increase in demand for yogurt products that cater to specific dietary needs, such as lactose-free, gluten-free, and low-fat options. Furthermore, there is a rising interest in plant-based yogurt alternatives, reflecting the trend towards vegan and flexitarian diets. These developments present opportunities for industry stakeholders to expand their product offerings and capture a larger market share. Additionally, there is a shift towards more sustainable and environmentally-friendly packaging in the yogurt market, which is significant for both consumers and companies in terms of reducing waste and meeting consumer demands. This trend is expected to continue in the coming years, with potential implications for the entire dairy industry in Europe.

Local special circumstances:
In Europe, the Yogurt Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the region's strong dairy tradition, as well as its diverse cultural preferences. For example, in France, yogurt is a staple breakfast item, while in Greece, it is a popular dessert. Additionally, the European Union's strict regulations on food safety and labeling have a significant impact on market dynamics, ensuring high-quality products and transparency for consumers. Furthermore, the rise of health-conscious consumers in Europe has led to the demand for organic and plant-based yogurt options, driving innovation and competition in the market.

Underlying macroeconomic factors:
The Yogurt Market of the Dairy Products & Eggs Market in Europe is heavily influenced by macroeconomic factors such as consumer preferences, disposable income, and market saturation. As one of the largest markets for dairy products globally, European countries with strong economic growth and high disposable income levels, such as Germany and France, are experiencing steady growth in the yogurt market. On the other hand, countries with slower economic growth and limited disposable income, such as Greece and Portugal, are facing challenges in market growth due to lower demand. Additionally, increasing health consciousness and the trend towards healthier snacking options are driving the demand for yogurt in Europe.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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