Fresh Vegetables - Haiti

Haiti

Highlights

Revenue in the Fresh Vegetables market amounts to US$433.50m in 2024. The market is expected to grow annually by 8.99% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$101bn in 2024).
In relation to total population figures, per person revenues of US$36.53 are generated in 2024.
In the Fresh Vegetables market, volume is expected to amount to 104.10m kg by 2029. The Fresh Vegetables market is expected to show a volume growth of 0.5% in 2025.0.
The average volume per person in the Fresh Vegetables market is expected to amount to 8.5kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Fresh Vegetables Market in Haiti is witnessing subdued growth, influenced by factors like limited agricultural infrastructure, fluctuating weather conditions, and competition from imported products, which challenges local producers and affects market expansion.

Customer preferences: Consumers in Haiti are increasingly prioritizing fresh, locally sourced vegetables, driven by a growing awareness of health and nutrition. This shift is influenced by cultural values centered on community and sustainability, prompting a rise in demand for organic and pesticide-free produce. Additionally, younger demographics are embracing urban gardening and farm-to-table initiatives, seeking to connect with their food sources. This trend is further supported by social media, where local farmers and markets showcase their offerings, fostering a stronger relationship between producers and consumers.

Trends in the market: In Haiti, the Fresh Vegetables Market is experiencing a notable shift towards organic and locally sourced produce, reflecting a broader trend of health-conscious consumerism. This evolution is driven by increased awareness of nutrition and the environmental impact of food choices. Young urbanites are particularly engaged, promoting urban gardening and farm-to-table movements. Social media plays a pivotal role in amplifying these trends, allowing local farmers to connect directly with consumers. As demand for sustainable practices grows, industry stakeholders must adapt by enhancing supply chains and investing in community outreach to meet evolving consumer preferences.

Local special circumstances: In Haiti, the Fresh Vegetables Market is shaped by unique geographical and cultural factors, including a diverse climate that supports a wide variety of crops. The country’s agricultural heritage emphasizes traditional farming techniques, which are increasingly being integrated with modern organic practices. Additionally, the strong community ties and local cooperatives foster collaboration among farmers, promoting knowledge sharing and resource pooling. Regulatory support for organic certification is gradually emerging, encouraging producers to adopt sustainable practices. This confluence of local dynamics is driving the market towards a more resilient and health-oriented future.

Underlying macroeconomic factors: The Fresh Vegetables Market in Haiti is shaped by macroeconomic factors such as national economic stability, international trade dynamics, and fiscal policies that promote agricultural development. With fluctuating global commodity prices and trade agreements, local farmers face both opportunities and challenges in accessing international markets. The national focus on improving food security through investment in agriculture enhances market resilience. Furthermore, remittances from the Haitian diaspora bolster local purchasing power, enabling greater demand for fresh produce. Supportive government initiatives and non-governmental organizations also play a crucial role in fostering sustainable practices, ultimately enhancing market performance.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.