Margarine - Haiti | Statista Market Forecast

Revenue in the Margarine market amounts to US$58.36m in 2024. The market is expected to grow annually by 10.27% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$5bn in 2024).
In relation to total population figures, per person revenues of US$4.92 are generated in 2024.
In the Margarine market, volume is expected to amount to 6.87m kg by 2029. The Margarine market is expected to show a volume growth of 2.0% in 2025.0.
The average volume per person in the Margarine market is expected to amount to 0.53kg in 2024.

Definition:

Margarine is a butter substitute made from vegetable oils and contains a minimum of 80% fat. Margarine is typically less expensive and has less saturated fat than butter.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Regular margarine
Light or reduced-fat margarine
Soft margarine
Non-hydrogenated margarine
Cholesterol-free margarine
Vanaspati

Butter
Vegetable oils
Animal fats (e.g. lard)
Peanut butter
Out-of-home consumption

The Margarine Market within the Oils & Fats sector in Haiti is experiencing subdued growth, influenced by factors such as fluctuating prices of raw materials, limited consumer awareness, and competition from traditional butter products, which hinder broader adoption.

Customer preferences: In Haiti, there is a noticeable shift in consumer preferences towards healthier and more sustainable food options, influencing the margarine market. An increasing awareness of dietary health, particularly among younger demographics, is driving interest in plant-based and fortified margarine alternatives. Additionally, the rising trend of home cooking, spurred by economic factors and the impact of the pandemic, encourages experimentation with various spreads. This evolving lifestyle, coupled with a growing focus on nutrition, is gradually fostering a more receptive attitude towards margarine products.

Trends in the market: In Haiti, the margarine market is experiencing a transformation as consumers gravitate towards healthier products, emphasizing plant-based and fortified options. There is a discernible rise in health-consciousness, particularly among younger generations, who are seeking spreads that align with their nutritional values. Coupled with the trend of increased home cooking due to economic pressures, this shift is encouraging culinary experimentation. For industry stakeholders, this evolving consumer landscape presents opportunities for product innovation and marketing strategies that highlight health benefits, ultimately influencing market dynamics and driving sustainable growth.

Local special circumstances: In Haiti, the margarine market is shaped by unique cultural and economic factors, where traditional cooking methods often involve local ingredients and flavors. The country’s vulnerability to natural disasters influences consumer preferences towards shelf-stable products like margarine, which provides convenience. Additionally, the growing diaspora community introduces diverse culinary influences, encouraging the adoption of various margarine types. Regulatory frameworks related to food safety also impact product formulation, pushing manufacturers to emphasize quality and nutrition, ultimately steering market trends toward healthier, fortified options.

Underlying macroeconomic factors: The margarine market in Haiti is significantly influenced by macroeconomic factors such as regional economic stability, import tariffs, and currency fluctuations. Global trends in commodity prices, particularly for palm and soybean oils, directly affect local margarine production costs. Furthermore, the national economic health, characterized by GDP growth and inflation rates, impacts consumer spending power and preferences for premium versus budget products. Fiscal policies aimed at food security and nutrition can encourage local production and innovation in healthier margarine options. Lastly, external economic conditions, including trade agreements and international aid, shape the market landscape, facilitating access to diverse margarine types and enhancing competition.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.