Fresh Vegetables - Bolivia

Bolivia

Highlights

Revenue in the Fresh Vegetables market amounts to US$1.12bn in 2024. The market is expected to grow annually by 7.24% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$101bn in 2024).
In relation to total population figures, per person revenues of US$89.45 are generated in 2024.
In the Fresh Vegetables market, volume is expected to amount to 1.04bn kg by 2029. The Fresh Vegetables market is expected to show a volume growth of 4.8% in 2025.0.
The average volume per person in the Fresh Vegetables market is expected to amount to 70.0kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Fresh Vegetables Market in Bolivia is witnessing minimal growth, influenced by factors such as fluctuating agricultural practices, changing consumer preferences, and challenges in distribution logistics that hinder overall market expansion.

Customer preferences: In Bolivia, there is a noticeable shift towards organic and locally sourced fresh vegetables as consumers become more health-conscious and environmentally aware. This trend is influenced by a growing demographic of younger, urban professionals who prioritize sustainability and nutrition in their diets. Additionally, cultural factors are prompting a revival of traditional Bolivian dishes, which often emphasize fresh produce. As a result, farmers’ markets and community-supported agriculture programs are gaining popularity, reflecting a desire for transparency in food sourcing and support for local economies.

Trends in the market: In Bolivia, the Fresh Vegetables Market is experiencing a significant shift towards organic and locally sourced produce, driven by an increasingly health-conscious consumer base. Urban professionals, particularly younger demographics, are prioritizing sustainable and nutritious food options, leading to a heightened demand for fresh vegetables. This trend is further fueled by a cultural resurgence in traditional Bolivian cuisine, which emphasizes the use of fresh ingredients. As a consequence, farmers’ markets and community-supported agriculture initiatives are flourishing, promoting transparency in food sourcing and bolstering local economies. Industry stakeholders must adapt to these evolving consumer preferences, focusing on sustainable practices and strengthening local supply chains to capitalize on this growing market.

Local special circumstances: In Bolivia, the Fresh Vegetables Market is shaped by diverse geographical conditions, with the Andes providing a unique microclimate for various crops. Additionally, Bolivia’s rich cultural heritage fosters a strong preference for traditional farming methods, leading to a higher demand for heirloom varieties and organic produce. Regulatory support for local farmers, such as subsidies for sustainable practices, enhances market growth. This combination of geography, culture, and favorable policies drives a distinct focus on fresh, locally sourced vegetables, setting Bolivia apart in the global food market landscape.

Underlying macroeconomic factors: The Fresh Vegetables Market in Bolivia is significantly influenced by macroeconomic factors such as national economic stability, agricultural policies, and international trade dynamics. Bolivia's economy, with its reliance on agriculture, benefits from fiscal policies aimed at supporting smallholder farmers, including subsidies and access to credit. Global trends towards healthy eating and sustainability further bolster demand for fresh, organic produce. Additionally, fluctuations in global commodity prices and trade agreements can impact export opportunities, while local inflation rates affect consumer purchasing power, ultimately shaping market performance and growth potential in the fresh vegetables sector.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.