Vegetables - Angola

Angola

Highlights

Revenue in the Vegetables market amounts to US$2.75bn in 2024. The market is expected to grow annually by 12.82% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$159bn in 2024).
In relation to total population figures, per person revenues of US$72.80 are generated in 2024.
In the Vegetables market, volume is expected to amount to 3.01bn kg by 2029. The Vegetables market is expected to show a volume growth of 10.9% in 2025.0.
The average volume per person in the Vegetables market is expected to amount to 60.2kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Vegetables Market in Angola is witnessing steady growth, influenced by factors like the rising demand for fresh produce, increasing health consciousness among consumers, and the expansion of distribution channels for processed options, enhancing access and variety.

Customer preferences: The Vegetables Market in Angola is experiencing notable shifts as consumers increasingly prioritize locally sourced and organic produce, reflecting a growing awareness of health and environmental sustainability. Younger demographics, influenced by global trends and social media, are opting for innovative, convenient meal solutions that incorporate fresh vegetables. Additionally, urbanization is driving demand for ready-to-eat vegetable options, enabling busy lifestyles while still promoting nutritional choices. This evolving landscape highlights a blend of traditional preferences with modern dietary habits, fostering a dynamic market environment.

Trends in the market: In Angola, the Vegetables Market is witnessing a surge in demand for locally sourced and organic produce, driven by an increasing consumer focus on health and sustainability. Concurrently, urbanization is fueling the popularity of ready-to-eat vegetable options, catering to the fast-paced lifestyles of city dwellers. Younger consumers, influenced by global trends, are seeking innovative meal solutions that incorporate fresh ingredients. This convergence of traditional preferences and modern eating habits is reshaping the market, presenting opportunities for stakeholders to align their offerings with evolving consumer desires and promote sustainable agricultural practices.

Local special circumstances: In Angola, the Vegetables Market is shaped by diverse geographical and cultural factors that influence consumer preferences and agricultural practices. The country's rich soil and favorable climate support a variety of crops, fostering a burgeoning interest in local farming. Culturally, traditional dishes often highlight fresh vegetables, creating a strong demand for locally sourced produce. Additionally, regulatory support for sustainable agriculture is emerging, encouraging eco-friendly practices. These unique elements contribute to a distinctive market dynamic that emphasizes health, sustainability, and the integration of local flavors into modern diets.

Underlying macroeconomic factors: The Vegetables Market in Angola is significantly influenced by macroeconomic factors such as national economic stability, global agricultural trends, and investment in infrastructure. Angola's ongoing recovery from economic challenges has led to increased public and private investment in agriculture, enhancing production capabilities. Additionally, global market fluctuations in food prices and trade dynamics affect local supply and demand. Supportive fiscal policies aimed at promoting local farming and sustainability further bolster the market. As consumer awareness of nutrition rises, the emphasis on fresh, healthy produce aligns with international trends, fostering a robust local market for vegetables.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.