Other Oils & Fats - United States

Revenue in the Other Oils & Fats market amounts to US$794.30m in 2024. The market is expected to grow annually by 2.56% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$2bn in 2024).
In relation to total population figures, per person revenues of US$2.32 are generated in 2024.
In the Other Oils & Fats market, volume is expected to amount to 114.80m kg by 2029. The Other Oils & Fats market is expected to show a volume growth of 0.4% in 2025.0.
The average volume per person in the Other Oils & Fats market is expected to amount to 0.3kg in 2024.

Definition:

The Other Oils & Fats market covers lard and other edible animal fats, such as fat from cattle, buffaloes, sheep, goats, poultry, fats and fish oils.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Lard
Other animal fats
Duck and chicken fats
Fish oils, liver fish oils, fish fats

Butter
Margarine
Vegetable oils
Olive oils
Out-of-home consumption

The Other Oils & Fats Market within The Food market in the United States is experiencing negligible growth, influenced by factors such as market saturation, shifting consumer preferences towards healthier options, and increased competition from alternative products.

Customer preferences: Consumers are increasingly prioritizing health and wellness in their dietary choices, leading to a decline in demand for traditional oils and fats. This shift is fueled by a growing awareness of the benefits of plant-based diets and the desire for clean-label products, prompting brands to innovate with healthier alternatives. Additionally, younger demographics, particularly millennials and Gen Z, emphasize sustainability and ethical sourcing, further driving the trend towards oils that are perceived as more nutritious and environmentally friendly, such as avocado and coconut oil.

Trends in the market: In the United States, the Other Oils & Fats Market is experiencing a notable shift towards healthier, plant-based oils, driven by consumers' increasing focus on health and wellness. Avocado and coconut oils are gaining popularity due to their perceived nutritional benefits, while traditional oils like canola and palm are declining. Globally, there is a heightened demand for clean-label products, reflecting consumers' desire for transparency and sustainability. This trend is particularly significant among younger demographics, influencing brands to innovate and adopt ethical sourcing practices, ultimately reshaping the competitive landscape for industry stakeholders.

Local special circumstances: In the United States, the Other Oils & Fats Market is shaped by diverse geographical and cultural factors, as regions with strong agricultural traditions promote local oils like olive and grapeseed. The emphasis on clean eating in urban areas drives demand for organic and non-GMO products, influencing consumer preferences. Additionally, regulatory frameworks, including labeling requirements and health guidelines, are pushing brands to adapt, enhancing transparency and fostering innovation in product development to meet evolving consumer expectations.

Underlying macroeconomic factors: The Other Oils & Fats Market in the United States is significantly influenced by macroeconomic factors such as fluctuating commodity prices, trade policies, and consumer spending trends. Global economic shifts, including supply chain disruptions and international trade agreements, impact the availability and pricing of raw materials, which in turn affects product costs. National economic health, characterized by inflation rates and employment levels, shapes consumer purchasing power and preferences for premium or budget options. Furthermore, fiscal policies promoting agricultural sustainability and health initiatives encourage innovation in the oils and fats segment, aligning with growing consumer demand for quality and transparency.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.