Milk - United States | Statista Market Forecast

Revenue in the Milk market amounts to US$30.35bn in 2024. The market is expected to grow annually by 3.21% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$71bn in 2024).
In relation to total population figures, per person revenues of US$88.78 are generated in 2024.
In the Milk market, volume is expected to amount to 31.59bn kg by 2029. The Milk market is expected to show a volume growth of 1.0% in 2025.0.
The average volume per person in the Milk market is expected to amount to 88.5kg in 2024.

Definition:

Milk is defined as a protein- and fat-rich opaque white or creamy-colored fluid. This combination of nutrients can also be milked from other animals such as sheep and goats, but from an economic perspective, cow's milk remains the world's most important dairy product.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), and sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Regular fresh milk
Full-fat milk, reduced-fat milk, low-fat milk, skimmed milk, semi-skimmed milk
Regular pasteurized milk, ultra-pasteurized (UHT) milk, raw milk
Flavored milk, barista milk
Lactose-free milk

Preserved and powdered milk
Yogurt drinks
Non-dairy milk substitutes
Out-of-home consumption

The Milk market in the United States within the Dairy Products & Eggs Market in The Food market is experiencing slow growth due to various factors, such as changing consumer preferences and increasing competition from alternative beverages. Despite the negligible growth rate, the market is expected to continue to expand as demand for dairy products remains strong in the US.

Customer preferences: Consumers in the Milk Market of the Dairy Products & Eggs Market within The Food market are gravitating towards plant-based milk alternatives due to health and environmental concerns. This shift is driven by a growing awareness of the negative impact of traditional dairy farming on the environment and animal welfare. Additionally, the rise of veganism and lactose intolerance has also contributed to the increasing demand for non-dairy milk options. As a result, companies are investing in developing and promoting a variety of plant-based milk products to cater to this evolving consumer preference.

Trends in the market: In the United States, the Milk Market of the Dairy Products & Eggs Market within The Food market is experiencing a shift towards more plant-based milk alternatives, such as almond, soy, and oat milk. This trend is driven by rising health concerns and dietary preferences, especially among younger consumers. As a result, traditional dairy companies are investing in and acquiring plant-based milk brands to stay competitive. This trend is expected to continue, with the potential to disrupt the dairy industry and open new market opportunities for industry stakeholders.

Local special circumstances: In the United States, the Milk Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by government regulations and consumer preferences. The country has stringent food safety regulations and a high demand for organic and local milk products. Additionally, cultural factors such as the popularity of plant-based milk alternatives and the rise of health-conscious consumers have also impacted the market. These factors have led to a diverse and competitive market for milk products in the United States.

Underlying macroeconomic factors: The Milk Market of the Dairy Products & Eggs Market within The Food market in the United States is heavily influenced by macroeconomic factors such as consumer spending, disposable income, and population growth. As the population continues to grow, the demand for dairy products is expected to rise, which will drive market growth. Additionally, government subsidies and trade policies also impact the market, as they can affect the supply and pricing of milk and other dairy products. Furthermore, consumer preferences and trends, such as the increasing demand for organic and plant-based milk alternatives, also play a significant role in shaping the market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.