Meat - Kazakhstan

  • Kazakhstan
  • Revenue in the Meat market amounts to US$12,580.00m in 2024. The market is expected to grow annually by 8.57% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$273bn in 2024).
  • In relation to total population figures, per person revenues of US$610.70 are generated in 2024.
  • In the Meat market, volume is expected to amount to 1,953.00m kg by 2029. The Meat market is expected to show a volume growth of 4.8% in 2025.
  • The average volume per person in the Meat market is expected to amount to 78.8kg in 2024.

Key regions: Russia, China, Spain, Canada, United Kingdom

 
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Analyst Opinion

The Meat Market in Kazakhstan is experiencing moderate growth due to factors such as increasing health consciousness and convenience of online services. The sub-markets of Fresh Meat, Processed Meat and Meat Substitutes also play a role in shaping the overall market. However, the subdued growth rate can be attributed to factors such as economic instability and changing consumer preferences towards plant-based alternatives.

Customer preferences:
Amidst the growing awareness of health and environmental concerns, consumers in Kazakhstan are turning towards sustainable and ethically-sourced meat products. This trend is driven by a desire for healthier and more conscious food choices, as well as a shift towards supporting local farmers and reducing carbon footprint. Additionally, there is a rising demand for organic and grass-fed meat options, reflecting a growing preference for natural and minimally processed foods.

Trends in the market:
In Kazakhstan, the Meat Market within The Food market is experiencing a shift towards organic and ethically sourced meat products. This trend is being driven by consumers' increasing awareness of health and sustainability concerns. As a result, there is a growing demand for locally produced and grass-fed meats. This trajectory is significant as it presents opportunities for businesses to cater to this niche market and differentiate themselves from competitors. However, it also poses challenges for smaller businesses to meet the higher production standards and compete with larger producers. Industry stakeholders must adapt to these trends by investing in sustainable and ethical practices to stay relevant in the market. Additionally, there is potential for partnerships between producers and retailers to meet the growing demand for organic and ethically sourced meat products.

Local special circumstances:
In Kazakhstan, the Meat Market within The Food market is heavily influenced by the country's vast land area and nomadic culture, which has traditionally relied on livestock rearing. This has led to a strong demand for high-quality meat products, driving the market for organic and grass-fed meat. Additionally, the government's regulations on import and export of meat products have created a unique market dynamic, with local producers dominating the market. This has also led to a rise in innovative meat processing techniques, catering to the diverse tastes and preferences of the local population.

Underlying macroeconomic factors:
The Meat Market within The Food market in Kazakhstan is impacted by various macroeconomic factors, including global economic trends, national economic health, fiscal policies, and financial indicators. For instance, changes in consumer spending power and disposable income can affect the demand for meat products. Additionally, government policies and regulations related to food safety and import/export can also impact the meat market. The growing population and increasing urbanization in Kazakhstan are also contributing to the demand for meat, as it is a staple in the country's cuisine. Moreover, the rising health consciousness among consumers is driving the demand for healthier and more sustainable meat options, such as organic and grass-fed meat. These factors, along with technological advancements in the meat industry and investments in infrastructure, are influencing the growth and performance of the Meat Market within The Food market in Kazakhstan.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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