Food - Kazakhstan

Kazakhstan

Revenue in the Food market amounts to US$56.09bn in 2024. The market is expected to grow annually by 8.12% (CAGR 2024-2029).
The market's largest segment is the segment Meat with a market volume of US$12.58bn in 2024.
In global comparison, most revenue is generated in China (US$1,601bn in 2024).
In relation to total population figures, per person revenues of US$2,724.00 are generated in 2024.
In the Food market, 1.2% of total revenue will be generated through online sales by 2024.
In the Food market, volume is expected to amount to 19.05bn kg by 2029. The Food market is expected to show a volume growth of 4.5% in 2025.
The average volume per person in the Food market is expected to amount to 780.40kg in 2024.

Key regions: United States, Canada, China, India, South Korea

Definition:

The food market covers all edible products that are bought and consumed for nutrient-based purposes. The market includes both fresh and processed foods.

Structure:

The market consists of 13 different markets:

The Dairy products & Eggs market covers animal products, such as milk, eggs and products made from mammal’s milk and non-animal products, such as milk substitutes. This market is divided into six subsegments that include milk, milk substitutes, yogurt, cheese, eggs and other dairy products and eggs.
The Meat market covers animal products, such as pork, poultry, and free-from meat products, such as meat substitutes. This market is divided into three submarkets: fresh meat, processed meat, and meat substitutes.
The Fish & Seafood market covers products made from fish and seafood. This market is divided into three submarkets: fresh fish, fresh seafood, and processed fish & seafood.
Fruits & Nuts cover edible fruits and nuts. This market is divided into three submarkets: fresh fruits, processed & frozen fruits, and nuts.
The Vegetables market covers edible plants. This market is divided into two submarkets: fresh vegetables, processed & frozen vegetables.
The Bread & Cereal products market covers baked goods made from dough. Dough is made using flour, water, a leavening agent, and other optional ingredients. This market also covers products made from cereals that are usually used as part of a main meal. This market is divided into five submarkets: bread, pasta, rice, breakfast cereals and other cereal products.
The Oils and Fats market covers both edible oils and fats made from animals and plants. This market is divided into four submarkets: butter, margarine, edible oils, and other oils & fats.
The Sauces and Spices market covers additional ingredients used during the food preparation process and is divided into three submarkets: tomato ketchup, other sauces, and spices & culinary herbs.
The Convenience food market covers prepared food and meals that require little effort to prepare. This market is divided into two subsegments, soups and ready-to-eat meals.
The Spreads and Sweeteners market covers spreads and ingredients added to food or beverages to give it a sweet flavor. This market is divided into two subsegments, spreads and sweeteners.
The Confectionery & Snacks market covers sweet, savory, and salty food. This market is divided into two subsegments, confectionery and snacks.
The Baby food market covers food that is only meant to be consumed by babies and small children.
The Pet food market covers food that is intended for pet use only.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), and sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included. The out-of-home revenue data is only shown as a separate box at the market level.

For more information on the displayed data, click the info button on the right side of each box.

Market

Region

Region comparison

Currency

Analyst Opinion

The Food market in Kazakhstan has been experiencing growth, driven by factors such as increasing health consciousness, convenience of online services, and rising disposable income. However, the market's growth rate is subdued due to factors like changing dietary preferences and price sensitivity among consumers.

Customer preferences: As the Kazakhstani population becomes more health-conscious, consumers are increasingly seeking out organic and locally sourced food products. This trend is driven by a desire for fresher and more sustainable options, as well as a growing interest in supporting local farmers and businesses. This shift is also reflected in the rise of farmer's markets and eco-friendly food packaging options, as consumers become more aware of their impact on the environment. Additionally, with a growing middle class and urbanization, there is a growing demand for convenience and ready-to-eat meals, leading to an increase in the availability of pre-packaged and frozen food options in the market.

Trends in the market: In Kazakhstan, The Food market is experiencing an increase in online grocery shopping, with consumers seeking convenience and safety during the pandemic. This trend is expected to continue, with more retailers investing in e-commerce capabilities. Additionally, there is a growing demand for healthier and organic food options, as consumers become more health-conscious. This presents opportunities for industry stakeholders to diversify their product offerings and tap into this market segment. However, it also poses challenges for traditional brick-and-mortar stores, who may need to adapt to the changing consumer preferences and invest in digital platforms to remain competitive.

Local special circumstances: In Kazakhstan, The Food market is heavily influenced by the country's vast and diverse geographical landscape, which includes both rural and urban areas. This has led to a unique market dynamic where traditional, locally-sourced foods coexist with imported, Western-style products. Additionally, Kazakhstan's rich cultural heritage and diverse population have also played a role in shaping The Food market, with a strong emphasis on traditional dishes and ingredients. Government regulations on food imports and exports have also impacted market dynamics, with restrictions and tariffs affecting the availability and pricing of certain products.

Underlying macroeconomic factors: The Food market in Kazakhstan is influenced by macroeconomic factors such as economic stability, government policies, and global trade dynamics. The country's growing economy, along with its increasing population and rising income levels, creates a favorable environment for The Food market. Government initiatives to promote food security and encourage domestic production also contribute to market growth. Moreover, Kazakhstan's strategic location between Europe and Asia allows for easy access to international markets, further driving demand for its food products. However, fluctuations in global food prices and trade barriers can impact the market's performance. Overall, the country's stable economic climate and favorable government policies provide a conducive environment for the growth of The Food market in Kazakhstan.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.