Bread & Cereal Products - Kazakhstan

Revenue in the Bread & Bakery Products market amounts to US$7.76bn in 2024. The market is expected to grow annually by 7.62% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$278bn in 2024).
In relation to total population figures, per person revenues of US$391.50 are generated in 2024.
In the Bread & Bakery Products market, volume is expected to amount to 3.46bn kg by 2029. The Bread & Bakery Products market is expected to show a volume growth of 4.2% in 2025.0.
The average volume per person in the Bread & Bakery Products market is expected to amount to 149.9kg in 2024.

Definition:

The Bread & Cereal Products market covers baked goods made from dough. Dough consists of flour, water, a leavening agent, and other optional ingredients. Cereal products are made from a variety of grains, such as wheat, oats, and rice.

Structure:

The market consists of five different submarkets:

The Bread market covers baked goods made from dough which consist of flour, water, a leavening agent, and other optional ingredients.
The Pasta market covers fresh and dried pasta and noodles made from cereals that are usually used as part of a main meal.
The Rice market covers several rice varieties, such as long-grain rice, medium-grain rice, short-grain rice, white rice, brown rice, and wild rice, as well as sticky rice and parboiled rice.
The Breakfast Cereals market covers muesli and other grain-based breakfast products such as corn flakes and oats.
The Other Cereal Products market covers other products that are made from cereals, such as flour, baking flour, semolina, couscous, and bulgur.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

Fresh bread and bread rolls
Pasta
Rice
Breakfast cereals
Other cereal products (e.g. Flour, couscous, bulgur)

Biscuits
Cookies
Crackers
Cakes
Baby rice cereals and other baby cereals
Ready-to-eat meal based on cereals
Out-of-home consumption

The Bread & Cereal Products Market in Kazakhstan is experiencing subdued growth due to factors such as changing consumer preferences towards healthier food options, increasing competition from alternative breakfast options, and a shift towards home-cooked meals. Despite the convenience offered by online food delivery services, the market is facing challenges in terms of supply chain disruptions and rising prices of raw materials. However, with increasing health awareness and government initiatives promoting the consumption of locally produced cereals, the market is expected to see a gradual recovery in the coming years.

Customer preferences: As the demand for healthier food options continues to rise in Kazakhstan, there has been a noticeable shift towards locally sourced and organic ingredients in the Bread & Cereal Products Market. This trend is driven by a growing awareness of the benefits of sustainable and natural products, as well as a desire for traditional and authentic flavors. Additionally, there has been a rise in demand for gluten-free and plant-based options, catering to the preferences of health-conscious consumers.

Trends in the market: In Kazakhstan, the Bread & Cereal Products Market is experiencing a shift towards healthier options, with consumers becoming more health-conscious and seeking out products with whole grains and natural ingredients. This trend is expected to continue, driven by a growing middle class and increased awareness of the benefits of a balanced diet. Additionally, there is a rise in demand for gluten-free and organic products, reflecting global health and wellness trends. This presents opportunities for industry stakeholders to diversify their product offerings and cater to changing consumer preferences.

Local special circumstances: In Kazakhstan, the Bread & Cereal Products Market within The Food market is heavily influenced by the country's vast agricultural resources and the traditional nomadic lifestyle of its people. This has led to a strong emphasis on locally-sourced and traditional ingredients in bread and cereal products. Additionally, government regulations promoting domestic production and consumption have resulted in a unique market dynamic that sets it apart from other markets.

Underlying macroeconomic factors: The Bread & Cereal Products market in Kazakhstan is influenced by macroeconomic factors such as economic growth, consumer spending power, and government policies. The country's strong economic growth and stable political climate have contributed to the growth of The Food market, including the Bread & Cereal Products sector. Additionally, government policies promoting agricultural development and investment in food processing industries have also played a significant role in shaping the market. The increasing urbanization and changing dietary habits of the population have also led to a rise in demand for convenient and processed food products, further driving the growth of the Bread & Cereal Products market in Kazakhstan.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Diets in high-income countries such as the United States consist of a lot of fats, animal products, sweeteners, and other products in addition to the ever-present food staples such as bread. Despite the comparatively lower share of staples in the food supply of these nations, staples still make up the majority of food intake. For example, consumers in the United States eat quite a lot of bread annually. Bread consumption in the U.S. amounts to 6.64 billion kilograms, or 19.84 kilograms per capita. In addition to bread, Americans consume a sizable amount of cake and pastry goods, namely 8.6 billion kilograms in 2022.