Fresh Fruits - Dominican Republic

Revenue in the Fresh Fruits market amounts to US$1.06bn in 2024. The market is expected to grow annually by 7.16% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$116bn in 2024).
In relation to total population figures, per person revenues of US$93.15 are generated in 2024.
In the Fresh Fruits market, volume is expected to amount to 574.40m kg by 2029. The Fresh Fruits market is expected to show a volume growth of 4.8% in 2025.0.
The average volume per person in the Fresh Fruits market is expected to amount to 42.1kg in 2024.

Definition:

The Fresh Fruits market covers all types of fresh fruit that haven't been canned, frozen, dehydrated, or preserved in any way. This market is divided into five submarkets: apples & pears, bananas, berries & grapes, citrus fruits, and other fresh fruits such as peaches, mangos, pineapples, plums, and kiwis.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Apples & pears
Bananas
Berries & grapes
Citrus fruits
Stone and exotic fruits

Processed, dried and frozen fruits
Nuts
Mix cut fruit boxes
Out-of-home consumption

The Fresh Fruits market in the Dominican Republic is experiencing minimal growth, influenced by factors such as changing consumer preferences, seasonal availability, and competition from imported fruits, which challenge local production and pricing strategies.

Customer preferences: Consumers in the Dominican Republic's Fresh Fruits Market are increasingly gravitating towards organic and locally sourced produce, reflecting a growing awareness of health and environmental sustainability. This shift is fueled by a younger demographic that prioritizes clean eating and wellness. Additionally, cultural influences, such as traditional diets that emphasize fresh fruits, are being revitalized, prompting demand for exotic and lesser-known local varieties. E-commerce platforms are also gaining traction, providing convenient access to fresh fruits and enhancing consumer engagement with local farmers.

Trends in the market: In the Dominican Republic, the Fresh Fruits Market is experiencing a notable shift towards organic and locally sourced products, driven by a health-conscious consumer base that increasingly values sustainability. This trend is particularly pronounced among younger generations who embrace clean eating and wellness. Additionally, the revival of traditional diets focusing on fresh produce is elevating the demand for exotic and lesser-known local fruit varieties. E-commerce platforms are emerging as key players, facilitating direct consumer access to local farmers and enhancing engagement, thereby transforming market dynamics and presenting new opportunities for industry stakeholders.

Local special circumstances: In the Dominican Republic, the Fresh Fruits Market is significantly influenced by the country's diverse climate and fertile soil, allowing for a wide variety of tropical and subtropical fruits to thrive. The rich cultural heritage also plays a vital role, as traditional recipes and culinary practices emphasize fresh, locally-sourced ingredients. Furthermore, government initiatives promoting sustainable agriculture and organic farming practices are fostering a supportive regulatory environment. This combination of geography, culture, and supportive policies is reshaping consumer preferences and driving growth in the market.

Underlying macroeconomic factors: The Fresh Fruits Market in the Dominican Republic is shaped by several macroeconomic factors, including global economic trends, local agricultural policies, and national economic health. The rise in global demand for healthy, fresh produce is driving exports and enhancing income opportunities for local farmers. Moreover, favorable fiscal policies aimed at boosting agricultural productivity and supporting smallholder farmers are essential in promoting growth within the sector. Additionally, fluctuations in international commodity prices can impact the affordability of fresh fruits domestically. Overall, these factors collectively influence consumer purchasing behavior and market dynamics in the fresh fruits segment.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

The fresh produce department is often counted as being one of the main determinants among consumers when selecting a grocery store. In 2022, the fruit and vegetable market in the U.S. was valued at over 5.8 billion U.S. dollars. In the same year, the sales of fresh fruit made up 45 percent of produce sales in the U.S., making it one of the most lucrative fresh food categories. In order to help drive sales, producers frequently launch in-store marketing campaigns. Ideas range from promoting the healthy benefits of fruit, to offering convenient, value-added snack-size options.