Fresh Fish - Peru

  • Peru
  • Revenue in the Fresh Fish market amounts to US$2.47bn in 2024. The market is expected to grow annually by 4.45% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$55bn in 2024).
  • In relation to total population figures, per person revenues of US$72.21 are generated in 2024.
  • In the Fresh Fish market, volume is expected to amount to 115.60m kg by 2029. The Fresh Fish market is expected to show a volume growth of 3.5% in 2025.
  • The average volume per person in the Fresh Fish market is expected to amount to 3.0kg in 2024.

Key regions: Russia, South Korea, Canada, United States, Philippines

 
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Analyst Opinion

The Fresh Fish Market in Peru is experiencing modest growth, impacted by various factors such as a slow adoption of digital technologies, low health awareness among consumers, and limited availability of online services. Despite this, the market continues to expand, driven by a strong demand for fresh, high-quality seafood in the region.

Customer preferences:
Consumers in Peru are becoming more health-conscious and are increasingly seeking fresh, sustainable seafood options. This trend is driven by cultural preferences for locally-sourced, nutritious food, as well as growing concerns about the environmental impact of overfishing. As a result, there is a growing demand for traceable, eco-friendly seafood products. This shift towards sustainable seafood is also influenced by the younger demographic in Peru, who are more aware of the importance of responsible consumption and are willing to pay a premium for ethically-sourced seafood.

Trends in the market:
Currently, in Peru, the Fresh Fish Market of the Fish & Seafood Market within The Food market is experiencing a surge in demand for sustainably caught and locally sourced fish. This trend is driven by consumer awareness and preferences for ethically and environmentally responsible consumption. As a result, industry stakeholders are investing in sustainable fishing practices and certifications, which not only align with consumer demands but also have long-term benefits for the industry. Additionally, there is a growing trend of e-commerce in the fresh fish market, with more consumers turning to online platforms to purchase their seafood. This shift has significant implications for traditional fish markets and sellers, as they may need to adapt their business models to remain competitive in the market. Furthermore, it presents opportunities for small-scale fishers to access a wider market and increase their profitability. As the trajectory of these trends continues, it is crucial for industry stakeholders to stay informed and adapt their strategies to meet the evolving demands of consumers.

Local special circumstances:
In Peru, the Fresh Fish Market within the Fish & Seafood Market of The Food market is heavily influenced by the country's vast coastline and rich marine resources. The local culture also places a strong emphasis on seafood in their cuisine, leading to a high demand for fresh fish. Additionally, government regulations and policies aimed at promoting sustainable fishing practices play a significant role in shaping market dynamics. This unique combination of factors sets the Fresh Fish Market in Peru apart from other markets, creating a thriving and diverse seafood industry.

Underlying macroeconomic factors:
The Fresh Fish Market of the Fish & Seafood Market within The Food market in Peru is heavily influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other relevant financial indicators. Peru is a rapidly growing economy with a strong focus on exports, particularly in the fishing industry. The country's stable economic policies and increasing investments in infrastructure have created a favorable environment for the growth of the Fresh Fish Market. Additionally, the growing demand for fresh seafood from health-conscious consumers, along with the increasing purchasing power of the middle class, are driving the market's growth in Peru. However, the market is also facing challenges such as regulatory constraints and limited access to financing, which may hinder its overall performance.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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