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  4. Bread & Cereal Products

Other Cereal Products - Hong Kong

Hong Kong
  • Revenue in the Other Cereal Products market amounts to US$287.90m in 2024. The market is expected to grow annually by 3.98% (CAGR 2024-2029).
  • In global comparison, most revenue is generated Egypt (US$15bn in 2024).
  • In relation to total population figures, per person revenues of US$38.40 are generated in 2024.
  • In the Other Cereal Products market, volume is expected to amount to 61.61m kg by 2029. The Other Cereal Products market is expected to show a volume growth of 0.7% in 2025.0.
  • The average volume per person in the Other Cereal Products market is expected to amount to 7.8kg in 2024.

Definition:

The Other Cereal Products market covers several products that are made from grains, that are not considered bread, pasta, rice, and breakfast cereals, and include items such as flour, baking flour, semolina, couscous, and bulgur.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Flour
  • Semolina
  • Couscous
  • Bulgur

Out-Of-Scope

  • Bread and cakes
  • Pasta
  • Rice
  • Breakfast Products
  • Cookies and crackers
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Other Cereal Products Market in Hong Kong has seen minimal growth due to factors such as low consumer awareness and limited availability of online services. Despite these challenges, the market is expected to continue growing as demand for healthier breakfast options rises.

Customer preferences:
Consumers in Hong Kong are gravitating towards alternative and healthier cereal options, such as granola and muesli, as they become more health-conscious and adopt Western dietary habits. This trend is driven by a growing awareness of the importance of a balanced diet and the benefits of whole grains. Additionally, the rise of veganism and gluten-free diets has also led to a higher demand for cereal products made from alternative grains such as quinoa and buckwheat. As a result, manufacturers are expanding their product offerings to cater to these evolving consumer preferences.

Trends in the market:
In Hong Kong, the Other Cereal Products Market within the Bread & Cereal Products Market is experiencing a surge in demand for healthier and more diverse options. This trend is driven by a growing health consciousness among consumers and an increasing preference for plant-based and gluten-free products. As a result, there is a rise in the availability of organic and natural cereal products, as well as innovative flavors and packaging. This trend is expected to continue, offering opportunities for industry stakeholders to tap into this growing market segment.

Local special circumstances:
In Hong Kong, the Other Cereal Products Market of the Bread & Cereal Products Market within The Food market is influenced by the city's high population density and rapid modernization. This has led to a demand for convenient and healthy on-the-go breakfast options, driving the growth of cereal bars and instant oatmeal products. Additionally, the city's affluent population has also shown a preference for premium and organic cereal products, creating a niche market for specialty brands. Government regulations on food labeling and safety have also played a role in shaping consumer preferences and market dynamics.

Underlying macroeconomic factors:
The growth of the Other Cereal Products Market within the Bread & Cereal Products Market in Hong Kong is heavily influenced by macroeconomic factors such as consumer spending, trade policies, and government regulations. Hong Kong's strong economic growth and stable political environment have contributed to increased consumer spending, leading to higher demand for convenient and healthy food options. Additionally, favorable trade policies and strategic partnerships with major exporting countries have allowed for lower costs and increased availability of other cereal products in the market. Moreover, the government's focus on promoting healthy eating habits and regulating food labeling has also played a role in driving the growth of the market. These macroeconomic factors, combined with the changing consumer preferences towards nutritious and convenient food options, are expected to continue fueling the growth of the Other Cereal Products Market in Hong Kong.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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