Baby Food - BRICS

BRICS

Revenue in the Baby Food market amounts to US$31.89bn in 2025. The market is expected to grow annually by 6.95% (CAGR 2025-2029).
In global comparison, most revenue is generated in China (US$21,440m in 2025).
In relation to total population figures, per person revenues of US$9.62 are generated in 2025.
In the Baby Food market, volume is expected to amount to 1,662.00m kg by 2029. The Baby Food market is expected to show a volume growth of 3.8% in 2026.
The average volume per person in the Baby Food market is expected to amount to 0.4kg in 2025.

Key regions: Canada, United Kingdom, Japan, United States, Spain

Market

Region

Region comparison

Currency

Analyst Opinion

The Baby Food market in BRICS is experiencing minimal growth, influenced by factors such as changing consumer preferences, increasing health consciousness, and convenience of online purchasing. Despite the slow growth rate, the market is expected to expand due to the rising demand for organic and natural baby food products. Additionally, the sub-markets of Baby Milk & Infant Formula, Baby Cereals & Other Dried Baby Food, Prepared Baby Food, and Baby Snacks & Others also contribute to the overall growth of the market.

Customer preferences: As consumers become more health-conscious and prioritize nutrition for their little ones, the demand for organic and natural baby food options is on the rise. This trend is especially evident in the BRICS countries, where there is a growing focus on sustainable and clean eating. As a result, there has been an increase in the availability of locally-sourced and minimally processed baby food products. Additionally, with the rise of e-commerce and online grocery shopping, parents are also opting for convenient and personalized baby food delivery services, catering to their specific dietary needs and preferences.

Trends in the market: In BRICS countries, the Baby Food Market within The Food market is experiencing a rise in demand for organic and natural baby food products. This trend is driven by increasing consumer awareness of the health benefits of organic food and a growing concern for food safety. The trajectory of this trend is expected to continue as consumers become more health-conscious and seek out safer, more nutritious options for their babies. This has significant implications for industry stakeholders, as they may need to adapt their product offerings and marketing strategies to cater to this demand. Additionally, there may be potential opportunities for partnerships and collaborations with local organic food producers in BRICS countries.

Local special circumstances: In Brazil, the Baby Food Market is heavily influenced by cultural and economic factors. The country has a large middle class population, with increasing disposable incomes and a strong demand for convenient and affordable options. This has led to the rise of online grocery platforms and delivery services, which have made it easier for busy parents to purchase baby food. Additionally, Brazil's diverse cultural background and strong influence from European and African cuisine has led to a variety of unique and flavorful baby food options that cater to local tastes. Government regulations also play a role, with strict labeling and safety standards in place to ensure the quality and safety of baby food products.

Underlying macroeconomic factors: The growth of the Baby Food Market in BRICS countries is heavily influenced by macroeconomic factors such as GDP growth, consumer spending, and government policies. As these economies continue to experience rapid growth and rising disposable incomes, the demand for high-quality and nutritious baby food products is expected to increase. Moreover, favorable government policies promoting healthy nutrition for infants and young children, along with increasing awareness about the benefits of organic and natural baby food, are also driving market growth. Additionally, the growing urbanization and working women population in these countries are further fueling the demand for convenient and nutritious baby food products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.