Prepared Baby Food - BRICS

BRICS

Revenue in the Prepared Baby Food market amounts to US$3.77bn in 2025. The market is expected to grow annually by 6.55% (CAGR 2025-2029).
In global comparison, most revenue is generated in Russia (US$3,011m in 2025).
In relation to total population figures, per person revenues of US$1.14 are generated in 2025.
In the Prepared Baby Food market, volume is expected to amount to 380.20m kg by 2029. The Prepared Baby Food market is expected to show a volume growth of 4.7% in 2026.
The average volume per person in the Prepared Baby Food market is expected to amount to 0.1kg in 2025.

Key regions: United States, United Kingdom, South Korea, India, Russia

Market

Region

Region comparison

Currency

Analyst Opinion

The Prepared Baby Food Market in BRICS is experiencing minimal growth due to factors such as low birth rates and economic instability. Despite this, the market is expected to continue growing due to the convenience offered to busy parents and the increasing demand for healthier food options for babies.

Customer preferences: As consumers become more health-conscious, there is a growing demand for organic and natural options in the Prepared Baby Food Market of the Baby Food Market within The Food market. This trend is driven by a desire for cleaner and healthier ingredients for babies, as well as a shift towards sustainable and environmentally-friendly choices. This has also led to an increase in demand for plant-based and allergen-free baby food options. Additionally, there is a growing interest in homemade baby food, as parents seek more control over their child's nutrition and food sources.

Trends in the market: In the BRICS countries, the Prepared Baby Food Market of the Baby Food Market within The Food market is experiencing a shift towards healthier and organic options. This trend is driven by increasing awareness among parents about the importance of nutrition for their children. Additionally, there is a growing demand for convenient and time-saving solutions, leading to the rise of online delivery services for baby food. This trend is expected to continue, presenting opportunities for industry players to innovate and expand their product offerings. However, it also poses a threat to traditional retailers who may struggle to compete with the convenience and variety offered by online platforms.

Local special circumstances: In the BRICS market, the Prepared Baby Food segment of the Baby Food Market within The Food market is influenced by unique factors. In Brazil, the market is driven by the growing middle class seeking convenient and affordable options for their babies. In Russia, the demand for organic and natural baby food is on the rise, driven by the increasing health consciousness among parents. In India, the market is shaped by the traditional preference for homemade baby food, leading to the popularity of ready-to-cook options. In China, the market is driven by the growing number of working mothers and their demand for convenient and nutritious baby food. In South Africa, the market is influenced by the government's efforts to combat malnutrition and promote healthy eating habits among infants, leading to a rise in demand for fortified baby food products. These local factors play a significant role in shaping the dynamics of the Prepared Baby Food Market within the BRICS region.

Underlying macroeconomic factors: The Prepared Baby Food Market of the Baby Food Market within The Food market is impacted by various macroeconomic factors. These include global economic trends, national economic health, fiscal policies, and other financial indicators. For instance, countries with strong economic growth and stable fiscal policies tend to have higher demand for prepared baby food, as consumers have more disposable income to spend on convenience products. Additionally, changing demographics, such as an increasing number of working mothers and a growing middle class, are also driving the demand for prepared baby food products. Moreover, favorable regulatory environments and investments in food safety and quality standards are also crucial factors influencing the market's growth. These factors ensure that prepared baby food products meet safety and nutritional standards, increasing consumer trust and demand for these products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.