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Cinema - Cambodia

Cambodia
  • In Cambodia, revenue in the Cinema market is projected to reach US$49.50m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 3.58%, resulting in a projected market volume of US$59.02m by 2029.
  • In the Cinema market of Cambodia, the number of viewers is expected to amount to 1.9m users by 2029.
  • User penetration will be 9.9% in 2024 and is anticipated to hit 10.7% by 2029.
  • The average revenue per viewer in Cambodia is expected to amount to US$29.17.
  • In global comparison, most revenue in the Cinema market will be generated the United States (US$20.98bn in 2024).
  • Cambodia's cinema market is experiencing a renaissance, driven by a growing appetite for local storytelling and a resurgence of interest in cultural narratives.

Definition:

The Cinema market encompasses the entertainment industry segment dedicated to the screening of motion pictures within dedicated venues, commonly known as cinemas or movie theaters. This market provides audiences with a communal experience of watching a wide range of films, including feature films, documentaries, and animations, on large screens, accompanied by high-quality sound systems, creating an immersive and theatrical experience.

Additional Information:

The market includes vital metrics such as revenues and average revenue per user (ARPU), users and user penetration with revenues being generated through ticket sales, concessions, cinema subscriptions, consumer spending on cinema-related products and services, and advertising spendings related to promoting films and products within cinemas. Key players in the market are companies, such as AMC Entertainment Holdings, Inc., Cineworld Group plc, and Regal Entertainment Group (now part of Cineworld).

In-Scope

  • Revenues generated from box office sales, such as tickets bought online and offline
  • Revenues generated from advertising, such as ads before and after a movie
  • Revenues generated from concessions, such as sale of snacks and drinks

Out-Of-Scope

  • Streaming of movies, such as streaming on Amazon Prime
  • Merchandise from movies sold through third-party services, such as Marvel merchandise
  • Ad spending on movies, such as TV ads for movies
Cinema: market data & analysis - Cover

Market Insights report

Cinema: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Aug 2024

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Cinema market in Cambodia has been experiencing significant growth in recent years, driven by changing customer preferences, emerging trends, and local special circumstances. Customer preferences in Cambodia have shifted towards a more immersive and entertaining cinema experience. Moviegoers are increasingly seeking high-quality visuals, immersive sound systems, and comfortable seating arrangements. As a result, cinemas have been investing in state-of-the-art technology and renovating their facilities to provide a more enjoyable movie-watching experience. Additionally, the popularity of 3D and IMAX movies has been on the rise, attracting a larger audience and driving ticket sales. Trends in the Cambodian cinema market reflect global and regional developments. The increasing availability of international movies, particularly from Hollywood, has contributed to the growth of the market. Cambodian audiences have shown a strong interest in international films, especially those with high production values and popular actors. This trend has led to a rise in the number of international movie releases in Cambodia and has also encouraged local filmmakers to produce higher-quality films to compete with their international counterparts. Local special circumstances in Cambodia have also played a role in the development of the cinema market. The country has experienced rapid urbanization and a growing middle class, leading to an increase in disposable income and leisure spending. This has created a larger customer base for cinemas and has driven the demand for entertainment options. Additionally, the government has been supportive of the cinema industry, providing incentives and tax breaks to attract foreign investment and promote local filmmaking. These factors have contributed to the overall growth and development of the cinema market in Cambodia. Underlying macroeconomic factors have also influenced the cinema market in Cambodia. The country's strong economic growth and increasing urbanization have led to a higher demand for entertainment and leisure activities. As Cambodia continues to develop and improve its infrastructure, more cinemas are being built in urban centers, making movies more accessible to a larger population. Furthermore, the rise of digital technology and streaming platforms has created new opportunities for the cinema market. Cinemas are adapting to these changes by offering unique experiences, such as live screenings of sporting events and concerts, to attract a wider audience. In conclusion, the Cinema market in Cambodia is experiencing significant growth due to changing customer preferences, emerging trends, and local special circumstances. The increasing demand for immersive and entertaining movie experiences, the availability of international films, and the support of the government have all contributed to the development of the market. With the country's strong economic growth and increasing urbanization, the cinema market in Cambodia is expected to continue its upward trajectory in the coming years.

    Users

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on the Cinema market, which comprises revenues from box office, advertsing and concessions. The market includes both consumer and advertising spending. All monetary figures refer to consumer spending on tickets and concessions. This spending factors in discounts, margins, and taxes.

    Modeling approach / market size:

    The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

    Forecasts:

    We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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