Online Gambling - Argentina | Statista Market Forecast

Revenue in the Online Gambling market is projected to reach US$1.39bn in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 8.60%, resulting in a projected market volume of US$1.94bn by 2028.
The Online Sports Betting market has a projected market volume of US$587.90m in 2024.
In global comparison, most revenue will be generated United States (US$23.03bn in 2024).
The average revenue per user (ARPU) in the Online Gambling market is projected to amount to US$322.10 in 2024.
In the Online Gambling market, the number of users is expected to amount to 5.1m users by 2028.
User penetration in the Online Gambling market will be at 9.2% in 2024.

Definition:

The online gambling market includes various forms of online wagering activities, such as online sports betting, online casino games, and online lottery games. The regulations vary by country, with some countries allowing all forms of online gambling, while others restrict certain types (i.e., Australia's ban on online casinos and interactive games). However, in general, the market is dominated by a few large operators who offer a wide range of online gambling services to customers around the world.

Structure:

Online betting involves placing bets on various sports events, such as football, basketball, and horse racing, while online casino games include a range of traditional casino games, such as poker, blackjack, and roulette, that can be played over the internet. Online lottery games involve purchasing tickets for various lotteries, such as national and international lotteries, over the internet.

Additional Information

Data includes revenue figures in Gross Gambling Revenue (GGR), which is the total amount of bets placed by customers minus the amount paid out in winnings, Users, average revenue per user (ARPU), user penetration rate, and online and offline shares of the total gambling market. User and revenue figures represent B2C services.

Online casinos such as Tipico games
Online sports betting such as Bet365
Online poker rooms such as Pokerstars
Online lottery such as Lottoland

Offline gambling activities such as betshops or land-based casinos
Illegal gambling websites and activities
Online trading, investing, or other financial activities that involve a risk of loss

The Online Gambling market in Argentina is experiencing significant growth and development in recent years.

Customer preferences: Customers in Argentina are increasingly turning to online gambling as a form of entertainment and a way to potentially win money. The convenience and accessibility of online gambling platforms are major factors driving this trend. Additionally, the wide variety of games and betting options available online cater to different customer preferences, attracting a diverse range of players.

Trends in the market: One of the key trends in the online gambling market in Argentina is the increasing popularity of sports betting. With a strong passion for football in the country, many Argentinians are drawn to online platforms that offer sports betting options, allowing them to bet on their favorite teams and players. This trend is expected to continue as more online gambling operators enter the market and offer innovative sports betting features. Another trend in the market is the rise of mobile gambling. As smartphone penetration continues to increase in Argentina, more people have access to mobile gambling apps and websites. This has led to a shift in customer behavior, with many opting to gamble on their mobile devices instead of using traditional desktop computers. Mobile gambling offers convenience and flexibility, allowing customers to place bets anytime and anywhere.

Local special circumstances: One of the unique aspects of the online gambling market in Argentina is the regulatory environment. While online gambling is legal in the country, it is subject to strict regulations and licensing requirements. This has led to the emergence of a regulated market, with licensed operators offering their services to Argentine players. The regulatory framework provides a level of consumer protection and ensures a safe and fair gambling experience for customers.

Underlying macroeconomic factors: The growth of the online gambling market in Argentina is also influenced by underlying macroeconomic factors. The country has experienced periods of economic instability in recent years, with high inflation and currency devaluation. This has led to a decrease in disposable income for many Argentinians, making online gambling an attractive option for those looking to make some extra money. Additionally, the economic uncertainty has led some individuals to seek alternative sources of income, with online gambling offering a potential opportunity. In conclusion, the Online Gambling market in Argentina is witnessing significant growth and development, driven by customer preferences for convenience and a wide range of betting options. The popularity of sports betting and mobile gambling are key trends in the market, while the regulatory environment provides a level of consumer protection. Underlying macroeconomic factors, such as economic instability, also contribute to the growth of the online gambling market in Argentina.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Gambling Revenue (GGR) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies, and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, the urban population, the usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

This report presents a comprehensive analysis and additional information on the Digital market, in a PDF format.