Fresh Meat - G20

  • G20
  • Revenue in the Fresh Meat market amounts to US$786.80bn in 2024. The market is expected to grow annually by 5.18% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$261bn in 2024).
  • In relation to total population figures, per person revenues of US$157.90 are generated in 2024.
  • In the Fresh Meat market, volume is expected to amount to 94.81bn kg by 2029. The Fresh Meat market is expected to show a volume growth of 2.9% in 2025.
  • The average volume per person in the Fresh Meat market is expected to amount to 16.8kg in 2024.

Key regions: South Korea, Russia, Canada, Philippines, China

 
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Analyst Opinion

The global Fresh Meat market, within the larger Meat Market of The Food market in G20, is experiencing minimal growth. This can be attributed to various factors such as changing consumer preferences towards plant-based diets, increasing concerns about the environmental impact of meat production, and the COVID-19 pandemic disrupting supply chains. Despite these challenges, the market is expected to continue growing due to the high demand for protein-rich diets and the increasing popularity of online meat delivery services.

Customer preferences:
As consumers become more health-conscious, there has been a rise in demand for ethically-sourced and organic fresh meat products. In addition, there is a growing trend towards plant-based meat alternatives, driven by environmental concerns and a desire for healthier eating options. This has led to an increase in the availability and variety of vegetarian and vegan options in the Fresh Meat Market within the Meat Market. Furthermore, there has been a shift towards locally-sourced and artisanal meats, reflecting a preference for high-quality, sustainable and traceable products.

Trends in the market:
In the Fresh Meat Market of the Meat Market within The Food market, there is a growing demand for organic and sustainable meat products. Consumers are increasingly conscious of the environmental and ethical impacts of meat production, leading to a rise in alternative protein sources such as plant-based and lab-grown meats. This trend is expected to continue, with more companies investing in research and development of sustainable meat options. Additionally, there is a shift towards online meat shopping and direct-to-consumer models, bypassing traditional retailers. This trend has significant implications for industry stakeholders, as they must adapt to changing consumer preferences and invest in sustainable production methods to remain competitive in the market.

Local special circumstances:
In the Fresh Meat Market of the Meat Market within The Food market, local factors play a crucial role in shaping market dynamics. For instance, in Argentina, the market is heavily influenced by the country's strong tradition of beef consumption. This has led to a dominance of beef products in the market, with a wide variety of cuts and preparations available. In China, the market is driven by the country's large population and increasing demand for protein-rich foods, leading to a growing demand for pork products. Additionally, the government's strict regulations on food safety and import restrictions also impact the market in China.

Underlying macroeconomic factors:
The Fresh Meat Market of the Meat Market within The Food market is greatly impacted by macroeconomic factors such as global demand for meat products, national economic stability, and government policies on trade and agriculture. Countries with strong economic growth and favorable trade agreements tend to have a higher demand for fresh meat, leading to increased production and consumption. On the other hand, countries facing economic challenges and restrictive trade policies may experience a decline in the fresh meat market. Additionally, fluctuations in currency exchange rates and changes in consumer buying power can also influence the performance of the fresh meat market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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