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  4. Bread & Cereal Products

Bread - Iraq

Iraq
  • Revenue in the Bread market amounts to US$2.22bn in 2024. The market is expected to grow annually by 4.62% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$80bn in 2024).
  • In relation to total population figures, per person revenues of US$47.80 are generated in 2024.
  • In the Bread market, volume is expected to amount to 1.34bn kg by 2029. The Bread market is expected to show a volume growth of 5.6% in 2025.0.
  • The average volume per person in the Bread market is expected to amount to 24.1kg in 2024.

Definition:

The Bread market covers staple items made by mixing one or more types of flour, wet ingredients, and leavening ingredients, and then baking it until it becomes firm and dry. Bread is available in a variety of shapes and flavors. Popular types of bread include white, whole wheat, and sourdough.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Bread of all types of grain is included (wheat bread, whole wheat bread, brown bread, spelt bread, cornbread, yeast bread, sourdough, rice bread, gluten-free bread, raisin/fruit bread)
  • Fresh bread, frozen bread
  • Flatbread (Tortillas), bread rolls and sliced bread (toasted bread)
  • Bagels, Ciabatta, Baguette
  • Injera, Bao Buns, Panini, Naan, Pita, English Muffin

Out-Of-Scope

  • Pastry and other bakery goods
  • Gingerbread
  • Crackers
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Bread market in Iraq is experiencing minimal growth due to a variety of factors, including low consumer awareness and limited access to digital technologies. Despite the convenience of online services, the market continues to struggle with sluggish growth rates.

Customer preferences:
Consumers in Iraq are increasingly turning towards healthier and more diverse bread options, such as whole grain and gluten-free varieties. This can be attributed to a growing awareness of the importance of a balanced diet and the influence of Western dietary trends. In addition, the rise of e-commerce and online grocery shopping has made it easier for consumers to access a wider range of bread products, including artisanal and international options. This shift towards healthier and more diverse bread choices reflects a growing interest in health and wellness among Iraqi consumers.

Trends in the market:
In Iraq, the Bread Market of the Bread & Cereal Products Market within The Food market is experiencing a rise in demand for healthier bread options, such as whole wheat and gluten-free bread. This is due to a growing health consciousness among consumers and a shift towards clean eating. Additionally, there is a trend towards incorporating local and traditional ingredients into bread recipes, catering to cultural preferences. These trends are significant for industry stakeholders as they present opportunities for product innovation and market expansion. However, they also pose challenges in terms of sourcing quality ingredients and adapting to changing consumer preferences. Overall, these trends indicate a shift towards healthier and more diverse bread options in the Iraqi market.

Local special circumstances:
In Iraq, the Bread Market is heavily influenced by cultural and geographical factors. Bread is a staple food in Iraqi cuisine, and it is often seen as a symbol of hospitality and generosity. This has led to a strong demand for high-quality bread, made with traditional methods and ingredients. Additionally, the country's history of conflict has resulted in a fragmented supply chain and limited infrastructure, leading to challenges in distribution and accessibility. Government regulations also play a role in the Bread Market, with price controls and subsidies affecting the dynamics of the market.

Underlying macroeconomic factors:
The Bread Market of the Bread & Cereal Products Market within The Food market is heavily impacted by macroeconomic factors such as inflation rates, consumer purchasing power, and government policies. In countries with stable economic conditions and high levels of disposable income, consumers are more likely to spend on premium bread products, leading to market growth. On the other hand, in countries with high inflation rates and low consumer purchasing power, consumers tend to opt for cheaper alternatives, which can hinder market growth. Additionally, government policies such as tariffs and import/export regulations can also have a significant impact on the bread market, as they can affect the cost of production and ultimately the price of bread products for consumers.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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