Paint, Wallpaper & Supplies - Northern Africa

In Northern Africa, the revenue generated in the Paint, Wallpaper & Supplies market in 2024 amounts to US$2.88bn.
The market is projected to grow annually by 2.90% (CAGR 2024-2029).
When compared globally, United States leads in revenue generation, with US$52bn in 2024.
In terms of per person revenues, US$11.03 is generated in 2024.
In Northern Africa, the market for Paint, Wallpaper & Supplies is booming due to increasing urbanization and a growing middle class.

Definition:

Paints, Wallpaper & Supplies covers a wide-ranged segment of the DIY & Hardware market. Under paint, this includes all types of paint for interior and exterior usage. Wallpaper refers only to wallpaper and does not include wall tiles or wall panels. Supplies include various products which are related to the paint and wallpaper market, focused mainly on cleaning and repairing walls. The segment does not include painting tools, which are included in the Tools & Machines segment instead.

Additional Information:

The market consists of revenue and average revenue per capita data. Per capita figures take into account the whole population. This market includes only B2C (business to consumer) sales. B2B (business to business) sales (e. g., hardware for coffee shops, offices, etc.) are excluded. For more information on the displayed data, click the info button on the right hand side of each box.

Paint
Wallpapers
Paint supplies
Wallpaper supplies

Wall tiles
Wall panels
Painting tools

The Paint, Wallpaper & Supplies Market in Northern Africa is experiencing negligible growth due to factors such as lack of disposable income, limited access to online services, and low awareness of DIY projects. Despite this, the market is still expected to see steady growth in the coming years.

Customer preferences: In the Paint, Wallpaper & Supplies Market within the DIY & Hardware Store Market, consumers are increasingly looking for eco-friendly and sustainable options when purchasing products. This trend is driven by a growing awareness of environmental issues and a desire for more natural living spaces. As a result, there is a rise in demand for products made from natural and organic materials, as well as those with low volatile organic compound (VOC) levels. This shift towards eco-consciousness is also reflected in the growing popularity of upcycling and repurposing old materials for DIY projects.

Trends in the market: In Northern Africa, the Paint, Wallpaper & Supplies Market within the DIY & Hardware Store Market is seeing a rise in demand for eco-friendly and sustainable products. Consumers are increasingly conscious of their environmental impact and are opting for greener options. This trend is expected to continue as governments and organizations in the region are implementing regulations and initiatives to promote sustainable living. This presents an opportunity for industry stakeholders to innovate and incorporate environmentally-friendly practices into their offerings to meet consumer demands and stay ahead of competitors.

Local special circumstances: In Northern Africa, the Paint, Wallpaper & Supplies Market within the DIY & Hardware Store Market has faced unique challenges due to regulatory restrictions on certain types of paint and wallpaper, as well as cultural preferences for traditional home decor. This has led to a slower adoption of DIY practices compared to other regions, with a stronger emphasis on professional services. Additionally, the region's climate and geography can also affect demand for specific types of paint and wallpaper, creating a more fragmented market.

Underlying macroeconomic factors: The Paint, Wallpaper & Supplies Market within the DIY & Hardware Store Market is heavily impacted by macroeconomic factors, including global economic trends, national economic health, fiscal policies, and other relevant financial indicators. Countries with strong economic growth and stable fiscal policies are likely to experience higher demand for home improvement products, such as paint and wallpaper. On the other hand, regions with economic challenges and uncertain fiscal policies may face a decline in market demand. Furthermore, the increasing consumer demand for DIY projects and the rising trend of home renovation and remodeling are also driving the growth of the market. Overall, the performance of the Paint, Wallpaper & Supplies Market is closely tied to the economic conditions and financial stability of the country.

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

The global paint and coatings industry is a major subset of the international chemical industry. Coatings refer broadly to any type of covering that is applied to an object's surface for functional or decorative reasons, or both. Paints are a subset of coatings that are also used as a protective coating or as a decorative, colorful coating. In 2023, the global paint and coatings industry was estimated to be valued at some 179.98 billion U.S. dollars. It is forecast that by 2032 the sector’s market value will surpass 255.59 billion U.S. dollars. Market growth is mainly driven by increasing demand in the construction industry, with the automotive, general industrial, coil, wood, aerospace, railing, and packaging coatings markets also driving demand growth.