Floor Covering - Northern Africa

  • Northern Africa
  • In Northern Africa, the revenue generated in the Floor Covering market in 2024 amounts to US$113.30m.
  • It is projected that the market will experience an annual growth rate of 2.87% (CAGR 2024-2029).
  • When compared globally, in the United States leads in terms of revenue generation, with US$5,989m in 2024.
  • Considering the total population figures, the per person revenue in Northern Africa is estimated to be US$0.43 in 2024.
  • "The demand for traditional Moroccan rugs in Northern Africa's floor covering market is experiencing a resurgence due to the growing appreciation for cultural heritage and craftsmanship."

Key regions: India, Turkey, China, Japan, Indonesia

 
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Analyst Opinion

The Floor Covering Market in the DIY & Hardware Store Market of Northern Africa is facing negligible growth due to factors like economic slowdown, lack of consumer awareness, and competition from traditional flooring options. However, the market is expected to see a slight increase in sales from the growing trend of DIY home renovations and the rise in disposable income among consumers in the region.

Customer preferences:
The Floor Covering Market within the DIY & Hardware Store Market has witnessed a rise in demand for eco-friendly and sustainable flooring options, driven by increasing concerns for the environment. Consumers are also increasingly looking for easy-to-install flooring solutions, such as click-lock and peel-and-stick options, to save time and effort. Additionally, there is a growing preference for low-maintenance flooring, reflecting the busy lifestyles of modern consumers.

Trends in the market:
In Northern Africa, the Floor Covering Market within the DIY & Hardware Store Market is seeing an increasing demand for affordable and environmentally friendly options. As sustainability becomes a more pressing concern, there has been a rise in the use of recycled and natural materials in the production of flooring products. Additionally, there is a growing trend towards DIY projects, with consumers opting to install their own flooring instead of hiring professionals. This has resulted in a shift towards easy-to-install options, such as click-lock systems and self-adhesive tiles. These trends have significant implications for industry stakeholders, as it reflects a shift towards eco-conscious and cost-efficient solutions. It also presents opportunities for retailers and manufacturers to offer a wider range of sustainable and DIY-friendly flooring options to cater to this growing market segment.

Local special circumstances:
In Northern Africa, the Floor Covering Market within the DIY & Hardware Store Market is heavily influenced by the region's unique geographical and cultural factors. The hot and dry climate in this region has resulted in a demand for durable and heat-resistant flooring options. Additionally, the DIY culture is not as prevalent in Northern Africa, with many preferring to hire professionals. Regulations surrounding the import and export of certain floor covering materials also play a significant role in shaping market dynamics. These factors create a distinct market landscape, with a focus on affordable and long-lasting flooring solutions.

Underlying macroeconomic factors:
The performance of the Floor Covering Market within the DIY & Hardware Store Market in Northern Africa is heavily influenced by macroeconomic factors such as consumer spending, government policies, and international trade. The region's economic growth and stability, as well as the availability of financing options, heavily impact the purchasing power and demand for floor covering products. Moreover, global shifts in consumer preferences towards sustainable and eco-friendly products have also played a significant role in driving market growth. Overall, countries with stable and growing economies, favorable government policies, and a strong demand for sustainable products are expected to experience faster growth in the Floor Covering Market within the DIY & Hardware Store Market.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

Overview

  • Revenue
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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