Cinema Concessions - Bahrain

Bahrain

Highlights

In Bahrain, revenue in the Cinema Concessions market market is projected to reach US$18.78m in 2024.
Revenue is expected to demonstrate an annual growth rate (CAGR 2024-2029) of 4.33%, leading to a projected market volume of US$23.22m by 2029.
In this market withBahrain, the number of viewers is anticipated to amount to 590.9k users by 2029.
User penetration in Bahrain will be 34.4% in 2024 and is expected to rise to 37.8% by 2029.
The average revenue per viewer in Bahrain is expected to reach US$36.42.
In a global context, most revenue will be generated the United States, with a figure of US$9.88bn in 2024.
In Bahrain, cinema concessions are increasingly focusing on premium snack offerings and enhanced customer experiences to attract a diverse audience.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Cinema Concessions market in Bahrain is experiencing significant growth and development in recent years.

Customer preferences: Customers in Bahrain have shown a strong preference for cinema concessions, with a growing demand for a wide range of food and beverage options while enjoying a movie. This trend can be attributed to the increasing popularity of cinema as a form of entertainment in the country. Moviegoers are looking for a complete experience, and the availability of a variety of concession options enhances their overall enjoyment of the movie.

Trends in the market: One notable trend in the Cinema Concessions market in Bahrain is the introduction of gourmet and premium food options. Cinemas are now offering a wider selection of high-quality food and beverages, including artisanal popcorn, gourmet hot dogs, and specialty coffees. This trend is driven by the desire to cater to the evolving tastes and preferences of customers who are seeking more unique and upscale options. Another trend in the market is the emphasis on healthier snack options. Cinemas in Bahrain are increasingly offering healthier alternatives to traditional concession snacks, such as fresh fruit cups, vegetable sticks, and organic popcorn. This trend reflects the growing awareness and importance of health and wellness among consumers, even in the context of entertainment.

Local special circumstances: Bahrain has a thriving cinema industry, with a number of modern multiplexes located throughout the country. These multiplexes often feature state-of-the-art facilities and amenities, including spacious seating, advanced sound systems, and comfortable lounges. The availability of such high-quality cinema venues has contributed to the growth of the Cinema Concessions market in Bahrain, as customers are more inclined to spend time and money on the overall cinema experience.

Underlying macroeconomic factors: The growth and development of the Cinema Concessions market in Bahrain can be attributed to several underlying macroeconomic factors. Firstly, the country has experienced steady economic growth in recent years, leading to an increase in disposable income among consumers. This has allowed individuals to spend more on leisure and entertainment activities, including going to the cinema and purchasing concessions. Additionally, Bahrain has a young and tech-savvy population, which is driving the demand for cinema concessions. Younger generations are more likely to engage with digital media and seek out immersive entertainment experiences. Cinemas in Bahrain have responded to this trend by incorporating technology into their concession offerings, such as self-service kiosks and mobile ordering apps, to enhance the convenience and efficiency of the concession purchasing process. In conclusion, the Cinema Concessions market in Bahrain is experiencing growth and development due to customer preferences for a wide range of food and beverage options, including gourmet and healthier alternatives. The availability of modern multiplexes and the country's economic growth have also contributed to the expansion of the market. Overall, the future of the Cinema Concessions market in Bahrain looks promising, with opportunities for further innovation and growth.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the Cinema market, which comprises revenues from box office, advertsing and concessions. The market includes both consumer and advertising spending. All monetary figures refer to consumer spending on tickets and concessions. This spending factors in discounts, margins, and taxes.

Modeling approach / market size:

The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.