Content Management Software - New Zealand

The projected revenue in the Content Management Software market in New Zealand is expected to reach US$69.27m in 2024.
This is projected to show an annual growth rate (CAGR 2024-2029) of 4.61%, resulting in a market volume of US$86.76m by 2029.
In New Zealand, the average Spend per Employee in the Content Management Software market is projected to reach US$23.26 in 2024.
When compared globally, United States is expected to generate the highest revenue in the Content Management Software market, with US$11.90bn in 2024.
New Zealand's growing tech industry has led to an increasing demand for Content Management Software, driving innovation and efficiency in the country's digital content management sector.

Definition:

The Content Management Software market covers a wide range of software applications that support organizations in managing their digital content such as documents, images, and videos. The software provides tools to create, store, organize, retrieve, and publish digital content, and it can help organizations streamline their content creation and publishing processes, improve their content quality, and increase their efficiency.

Products in the Content Management Software market can be obtained in two ways: as on-premises software that is sold via a transactional license or a subscription and as cloud-based software (software as a service/ SaaS) that is most frequently sold as a subscription.

Additional Information:

The Content Management Software market comprises revenue and revenue growth as the key performance indicators. Only the revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included and the revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by enterprises (B2B) and governments (B2G).

Key players in this market include OpenText, Box, Microsoft, and Adobe.

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Document management, such as Google Drive, PandaDoc, and Dropbox Business
Records management, such as FileHole, OneDrive, and Contentverse
Authoring & capturing tools, such as OBS Studio, Snagit, and Loom
Digital rights management, such as Bynder, Vitrium Systems, and PallyCon

Web content management, such as WordPress, HubSpot CMS Hub, and Webflow
Digital asset management, such as Adobe Experience Manager Assets, MediaValet, and Bynder
Administrative software, such as ADP, Gusto, Workday, and SAP
Office software, such as Microsoft, Google, and Zoho
Collaboration software, such as Google, Slack, and Zoom

New Zealand, a country known for its stunning natural beauty and strong agricultural industry, is also experiencing growth in the Content Management Software market.

Customer preferences: As in many other countries, New Zealand businesses are increasingly moving towards digitalization, which has led to a growing demand for Content Management Software. With the rise of e-commerce and online marketing, businesses are looking for ways to effectively manage their online content, making Content Management Software an essential tool for many companies.

Trends in the market: One trend that has been observed in the New Zealand market is the shift towards cloud-based Content Management Software. This trend is not unique to New Zealand, as many businesses worldwide are moving towards cloud-based solutions due to the flexibility and scalability they offer. Additionally, businesses in New Zealand are increasingly adopting mobile-friendly Content Management Software, as mobile usage continues to rise.Another trend in the New Zealand market is the focus on user experience. With the rise of social media and online reviews, businesses are becoming more aware of the importance of providing a positive user experience. As a result, Content Management Software providers are increasingly offering tools and features that enhance the user experience, such as drag-and-drop interfaces and customizable templates.

Local special circumstances: New Zealand is a small market, with a population of just under 5 million people. This means that the Content Management Software market in New Zealand is relatively small compared to larger countries such as the United States or China. However, this also means that there is a greater opportunity for smaller, niche Content Management Software providers to enter the market and compete with larger, more established providers.

Underlying macroeconomic factors: New Zealand has a strong and stable economy, with a GDP growth rate of around 2.5% in recent years. This has led to a growing number of businesses in New Zealand, which in turn has increased the demand for Content Management Software. Additionally, New Zealand has a highly developed telecommunications infrastructure, which has facilitated the growth of the Content Management Software market in the country.In conclusion, the Content Management Software market in New Zealand is experiencing growth due to the increasing demand for digitalization among businesses. The shift towards cloud-based solutions and mobile-friendly software, as well as the focus on user experience, are trends that are driving the market forward. Despite being a small market, the stable economy and developed telecommunications infrastructure in New Zealand are providing a conducive environment for the growth of the Content Management Software market.

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

Forecasts:

We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Technology market, in a PDF format.

Imagine a world without the apps you use daily, the games you enjoy, or the websites you rely on. Software development is the invisible hand behind this digital magic, transforming ideas into the tools that shape our lives. Software development is the process of creating, designing, deploying, and supporting software. It includes all the computer activities between the software's conception and final manifestation.

These activities are planned and put into stages in a logical order, a process known as the software development life cycle (SDLC) or software development. The SDLC often includes six stages: requirement analysis, design, development, testing, implementation, documentation, and evolution. Programming languages such as JavaScript and C++ are used to create software, with JavaScript being the most popular programming language in 2023 and used by roughly 65 percent of software developers.