Key regions: Germany, United States, Canada, South Korea, United Kingdom
The demand for Business Intelligence Software in New Zealand has been increasing steadily in recent years.
Customer preferences: New Zealand companies are increasingly adopting Business Intelligence Software to gain insights into their business operations and make data-driven decisions. Businesses are looking for software that is user-friendly, easy to integrate with their existing systems, and provides real-time data analysis. Additionally, there is a growing demand for cloud-based solutions that offer flexibility and scalability.
Trends in the market: One of the key trends in the New Zealand Business Intelligence Software market is the increasing adoption of self-service analytics. Companies are looking for software that allows non-technical users to create their own reports and dashboards without relying on IT departments. Another trend is the integration of artificial intelligence and machine learning into Business Intelligence Software, which allows for more accurate predictions and insights.
Local special circumstances: New Zealand is a relatively small market compared to other countries, which means that local software vendors face strong competition from international players. However, there is also a growing demand for locally developed software that is tailored to the specific needs of New Zealand businesses. Additionally, the New Zealand government has been investing in initiatives to promote the adoption of digital technologies, which has helped to drive the growth of the Business Intelligence Software market.
Underlying macroeconomic factors: New Zealand has a stable and growing economy, which has led to increased investment in technology by businesses. Additionally, the country has a highly skilled workforce, which has helped to drive innovation in the Business Intelligence Software market. The growth of the market is also being driven by the increasing importance of data-driven decision-making in businesses across all sectors.
Data coverage:
The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).Modeling approach / Market size:
The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.Forecasts:
We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)
