Pet Food - Asia

  • Asia
  • Revenue in the Pet Food market amounts to US$23.40bn in 2024. The market is expected to grow annually by 6.82% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (US$59,740m in 2024).
  • In relation to total population figures, per person revenues of US$5.14 are generated in 2024.
  • In the Pet Food market, volume is expected to amount to 11.91bn kg by 2029. The Pet Food market is expected to show a volume growth of 5.0% in 2025.
  • The average volume per person in the Pet Food market is expected to amount to 2.1kg in 2024.

Key regions: Russia, Spain, Philippines, United Kingdom, India

 
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Analyst Opinion

The pet food market in Asia is seeing slow growth due to factors such as changing consumer preferences, increased competition, and economic fluctuations. Despite this, the market is still expected to experience some growth due to the rising pet ownership and increasing demand for premium and organic pet food options.

Customer preferences:
In Asia, pet owners are becoming more health-conscious and are seeking high-quality and natural pet food options for their furry companions. This trend is driven by the growing awareness of the benefits of a healthy diet for pets, influenced by cultural beliefs and traditions that view pets as family members. As a result, there is a rising demand for premium pet food products made with natural ingredients and free from artificial additives. This shift towards healthier pet food choices is also reflected in the increasing popularity of online pet food retailers and subscription services, catering to busy urban pet owners.

Trends in the market:
In Asia, the pet food market is experiencing a shift towards premium and natural pet food products. This trend is being driven by the increasing disposable income of pet owners and their growing interest in providing their pets with high-quality nutrition. This trajectory is significant as it presents opportunities for pet food companies to expand their product offerings and cater to the evolving preferences of pet owners. However, this trend may also pose challenges for smaller players who may struggle to compete with larger companies that have the resources to invest in premium product lines. Additionally, there is potential for industry stakeholders to capitalize on the growing popularity of e-commerce in the region, which allows for easier access to niche and premium pet food products.

Local special circumstances:
In China, the Pet Food market is heavily influenced by the country's rising urbanization and the growing trend of pet ownership among the middle class. This has resulted in a demand for premium, high-quality pet food products, as well as an increase in e-commerce platforms and pet specialty stores. In Japan, the market is driven by the country's aging population, who are increasingly turning to pets for companionship. This has led to a rise in demand for senior pet food and pet health products, as well as innovative pet care services such as pet insurance and telemedicine.

Underlying macroeconomic factors:
The Pet Food Market within The Food market is heavily influenced by macroeconomic factors in Asia. Countries with strong economic growth and stable fiscal policies, such as China, Japan, and India, have a higher demand for pet food as disposable income increases. Additionally, the rise of e-commerce and increasing urbanization in the region have made pet food more accessible to a wider population. On the other hand, countries with economic challenges and weak consumer purchasing power, like North Korea and Myanmar, have a slower growth in the pet food market. Moreover, the increasing awareness of pet health and nutrition, coupled with the growing pet ownership trend, is also driving the demand for premium and specialized pet food products in Asia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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