Prepared Baby Food - Asia

  • Asia
  • Revenue in the Prepared Baby Food market amounts to US$0.60bn in 2024. The market is expected to grow annually by 5.66% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in Russia (US$2,829m in 2024).
  • In relation to total population figures, per person revenues of US$0.13 are generated in 2024.
  • In the Prepared Baby Food market, volume is expected to amount to 51.24m kg by 2029. The Prepared Baby Food market is expected to show a volume growth of 3.1% in 2025.
  • The average volume per person in the Prepared Baby Food market is expected to amount to 0.0kg in 2024.

Key regions: United States, United Kingdom, South Korea, India, Russia

 
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Analyst Opinion

The Prepared Baby Food Market in Asia is seeing minimal growth, impacted by factors like changing consumer preferences, rising health consciousness, and the convenience of online shopping.

Customer preferences:
With the rise of dual-income households and busy lifestyles in Asia, there has been a growing demand for convenient and time-saving options in the Prepared Baby Food Market of the Baby Food Market. As a result, there has been an increase in the popularity of ready-to-eat and ready-to-serve baby food products. This trend is also influenced by the cultural emphasis on ensuring the best nutrition for infants and the growing number of working mothers in the region.

Trends in the market:
In Asia, the Prepared Baby Food Market within the Baby Food Market is experiencing a surge in demand for organic and natural baby food options. This trend is driven by a growing awareness of the benefits of natural ingredients and concerns over food safety. Additionally, there is a rise in demand for convenient and on-the-go options, such as pouches and single-serve portions. These trends are expected to continue, with potential implications for industry stakeholders including the need for innovative product offerings and increased focus on food safety and transparency in ingredient sourcing.

Local special circumstances:
In Asia, the market for prepared baby food is heavily influenced by cultural traditions and preferences. For example, in China, there is a strong preference for traditional homemade baby food, leading to lower demand for commercial products. In Japan, a rapidly aging population has resulted in a shrinking market for baby food, while in India, a growing middle class and increasing urbanization have led to a rising demand for convenient and nutritious baby food options. Additionally, regulations and food safety concerns play a significant role in shaping the market dynamics in countries like China and India, where strict regulations and safety standards can impact the availability and pricing of prepared baby food products.

Underlying macroeconomic factors:
The Prepared Baby Food Market in Asia is heavily influenced by macroeconomic factors such as the rising middle-class population, increasing urbanization, and changing consumer preferences. These factors have led to a growing demand for convenient and nutritious food options for infants and young children. Additionally, the increasing disposable income and changing lifestyles have resulted in a shift towards packaged and ready-to-eat food products. The market is further driven by government initiatives to improve child nutrition and health, as well as investments in food processing and distribution infrastructure. However, challenges such as food safety regulations and supply chain disruptions due to the ongoing pandemic may hinder market growth.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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