Fruits & Nuts - Fiji

Fiji

Highlights

Revenue in the Fruits & Nuts market amounts to US$92.31m in 2024. The market is expected to grow annually by 5.64% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$135bn in 2024).
In relation to total population figures, per person revenues of US$97.89 are generated in 2024.
In the Fruits & Nuts market, volume is expected to amount to 38.89m kg by 2029. The Fruits & Nuts market is expected to show a volume growth of 4.0% in 2025.0.
The average volume per person in the Fruits & Nuts market is expected to amount to 35.9kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Fruits & Nuts Market in Fiji is experiencing minimal growth due to factors such as limited agricultural diversification, reliance on imports, and challenges in supply chain logistics, which affect the availability and affordability of fresh and processed products.

Customer preferences: Consumers in Fiji are increasingly prioritizing health and wellness, leading to a heightened demand for fresh, organic fruits and nuts. This shift is influenced by a growing awareness of nutritional benefits and traditional dietary practices that emphasize natural foods. Additionally, younger demographics are embracing plant-based diets, further driving interest in diverse fruit and nut options. Cultural celebrations and local festivals are also fostering a resurgence of traditional Fijian foods, encouraging the consumption of locally sourced products and promoting sustainability within the market.

Trends in the market: In Fiji, the Fruits & Nuts Market is experiencing a surge in demand for fresh and organic produce, as consumers increasingly prioritize health and wellness. This trend is significantly influenced by a rising awareness of the nutritional benefits associated with fruits and nuts, alongside a revival of traditional dietary practices that advocate for natural foods. Younger consumers are particularly drawn to plant-based diets, actively seeking diverse options. Additionally, cultural celebrations and local festivals are boosting interest in locally sourced products, underscoring sustainability and offering opportunities for local farmers and producers to thrive in this evolving market landscape.

Local special circumstances: In Fiji, the Fruits & Nuts Market is shaped by its unique geographical features, including fertile volcanic soil and a tropical climate, which facilitate the cultivation of a diverse range of fruits and nuts. Culturally, the Fijian emphasis on communal eating and traditional food practices fosters a strong preference for locally sourced, fresh produce. Furthermore, supportive government policies aimed at promoting sustainable agriculture enhance opportunities for smallholder farmers. These factors collectively create a dynamic market that champions local products while aligning with global health trends.

Underlying macroeconomic factors: The Fruits & Nuts Market in Fiji is significantly influenced by macroeconomic factors such as global trade dynamics, national economic stability, and agricultural policies. The demand for Fijian fruits and nuts is bolstered by rising global health consciousness, prompting increased exports to international markets. Conversely, fluctuations in global commodity prices and foreign exchange rates can impact local farmers' profitability. Additionally, government initiatives aimed at enhancing agricultural productivity and sustainability support market growth. Economic resilience, characterized by stable inflation rates and investment in rural infrastructure, further strengthens the market, enabling smallholder farmers to thrive amidst changing global trends.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.