Baby Snacks & Others - Thailand

Thailand

Highlights

Revenue in the Baby Snacks & Others market amounts to US$1.05m in 2024. The market is expected to grow annually by 9.91% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$806m in 2024).
In relation to total population figures, per person revenues of US$0.01 are generated in 2024.
In the Baby Snacks & Others market, volume is expected to amount to 66.58k kg by 2029. The Baby Snacks & Others market is expected to show a volume growth of 7.0% in 2025.0.
The average volume per person in the Baby Snacks & Others market is expected to amount to 0.0kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Baby Snacks & Others Market in Thailand's Baby Food Market is facing negligible growth, impacted by factors such as limited consumer awareness, low purchasing power, and competition from traditional baby food products. Despite this, the market is projected to grow as the demand for convenient and healthy snacking options for babies increases.

Customer preferences: The Baby Snacks & Others Market of the Baby Food Market in Thailand has seen a rise in demand for organic and natural options. This trend is driven by the growing awareness of the benefits of clean and healthy eating among parents. Additionally, there is a shift towards convenient and on-the-go snacking options, such as fruit and vegetable purees, as busy lifestyles and increasing urbanization have resulted in a higher demand for portable and easy-to-eat snacks for infants and toddlers.

Trends in the market: In Thailand, the Baby Snacks & Others Market of the Baby Food Market within The Food market is experiencing a surge in demand for organic and natural baby snacks. This trend is driven by the growing health consciousness among parents and their preference for healthier food options for their children. Additionally, there is a rise in the popularity of convenient and on-the-go baby snacks, as parents look for convenient options for their busy lifestyles. This trend has significant implications for industry stakeholders as it presents opportunities for new product development and expanding into the organic and natural baby snacks segment. Furthermore, with the increasing use of social media and digital platforms, companies can leverage these channels to reach a wider audience and promote their products.

Local special circumstances: In Thailand, the Baby Snacks & Others Market of the Baby Food Market within The Food market is heavily influenced by the country's rich culinary culture. Traditional Thai flavors and ingredients such as coconut, rice, and tropical fruits like mango and banana are popular choices for baby snacks. Additionally, the country's strict regulations on food safety and labeling have created a strong demand for organic and natural baby food products. The rise of e-commerce and online shopping platforms has also made it easier for busy parents to purchase baby snacks and other food products, driving the growth of the market.

Underlying macroeconomic factors: The Baby Snacks & Others Market of the Baby Food Market within The Food market in Thailand is heavily impacted by macroeconomic factors such as the country's economic growth and consumer spending power. As the Thai economy continues to grow, driven by strong export and tourism industries, there is an increase in disposable income, which translates to higher purchasing power for baby food products. Additionally, the Thai government has implemented policies that support the growth of the food industry, including the baby food market. These policies aim to promote food safety, quality, and innovation, which have a positive impact on market performance. Furthermore, the rising health consciousness and demand for organic and natural products among Thai consumers are driving the growth of the baby snacks and others market, as parents seek healthier and more nutritious options for their children.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.