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Baby Milk & Infant Formula - France

France
  • Revenue in the Baby Milk & Infant Formula market amounts to US$1.05bn in 2025. The market is expected to grow annually by 5.60% (CAGR 2025-2030).
  • In global comparison, most revenue is generated China (US$18bn in 2025).
  • In relation to total population figures, per person revenues of US$15.71 are generated in 2025.
  • In the Baby Milk & Infant Formula market, volume is expected to amount to 51.94m kg by 2030. The Baby Milk & Infant Formula market is expected to show a volume growth of 6.8% in 2026.
  • The average volume per person in the Baby Milk & Infant Formula market is expected to amount to 0.6kg in 2025.

Definition:

Baby milk and infant formula are types of milk made specifically for infants and young children who are not yet able to consume solid food or who cannot be breastfed. They are also intended for children aged between 1 and 3 who do not get enough nutrients from their regular diet.

Baby milk is typically made from cow’s milk that has been modified to make it more easily digestible for babies. It may also contain added nutrients, such as vitamins and minerals, to ensure that infants or young children receive all the nutrients they need for healthy growth and development. Infant formula is specially designed to mimic the nutrient content of breast milk as closely as possible. Baby milk and infant formula may come in different forms, such as in powdered form, as a liquid concentrate, or in a ready-to-feed form.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

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In-Scope
  • Infant formula, such as Nestlé NAN PRO 1 Infant Formula, Aptamil Gold Infant Formula Milk Powder for Babies, Similac Advance Infant Formula, and Nestlé LACTOGEN 1 Infant Formula Powder
  • Baby milk, such as Milupa Milupino for 1–3-year-old toddlers and Aptamil Pronutra 1+
Out-Of-Scope
  • Milk and milk products intended for adult consumption, such as Danone’s dairy drinks
  • Milk substitutes (soy-based) for babies and infants
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update:

Source: Statista Market Insights

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Source: Statista Market Insights

Volume

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Source: Statista Market Insights

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Source: Statista Market Insights

Price

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Source: Statista Market Insights

Sales Channels

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Source: Statista Market Insights

Global Comparison

Most recent update:

Source: Statista Market Insights

Analyst Opinion

The Baby Milk & Infant Formula Market in France is experiencing slow growth due to factors such as declining birth rates and increasing popularity of breastfeeding. However, the convenience of online shopping and rising health awareness among parents may drive growth in the future.

Customer preferences:
The French market for Baby Milk & Infant Formula is experiencing a growing trend towards organic and natural products, driven by a desire for healthier and more sustainable options. This is reflected in the rise of organic baby food sales and increased demand for products free from artificial additives and preservatives. Additionally, there has been a shift towards plant-based formulas as more parents become conscious of animal welfare and environmental concerns. This trend is expected to continue as younger generations become parents and prioritize environmentally-friendly options for their children.

Trends in the market:
In France, the Baby Milk & Infant Formula Market of the Baby Food Market within The Food market is experiencing a shift towards organic and natural options. This trend is driven by consumer demand for healthier and cleaner products for their babies. Additionally, there is a growing trend of using e-commerce platforms for purchasing baby food products, providing convenience and a wider range of options for parents. These trends signify a growing awareness and prioritization of health and convenience in the market. Industry stakeholders should focus on developing and promoting organic and natural options, as well as optimizing their e-commerce strategies to cater to this trend. Failure to adapt may result in losing market share to competitors.

Local special circumstances:
In France, the Baby Milk & Infant Formula Market of the Baby Food Market within The Food market is heavily influenced by the country's strict regulations on advertising and labeling for infant formula. This has led to a highly competitive market where companies must differentiate themselves through product quality and nutritional value. Additionally, French culture values traditional and homemade foods, which has impacted the market as many parents prefer to make their own baby food rather than relying on pre-packaged options. Moreover, the trend towards organic and natural products in France has also shaped the market, with many parents opting for organic baby food brands. These cultural and regulatory factors have greatly impacted the dynamics of the Baby Milk & Infant Formula Market in France, setting it apart from other markets in the world.

Underlying macroeconomic factors:
The Baby Milk & Infant Formula Market of the Baby Food Market within The Food market is affected by various macroeconomic factors in France. These include national economic health, global economic trends, fiscal policies, and other financial indicators. France's stable economic climate and strong investment in healthcare infrastructure have led to a favorable regulatory environment for the market. The country's aging population and increasing prevalence of chronic diseases also contribute to the demand for high-quality baby milk and infant formula products. Additionally, the country's strong consumer demand for organic and natural products has driven the growth of this market segment.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update:

Source: Statista Market Insights

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