Cider, Perry & Rice Wine - Northern Africa

The Cider, Perry & Rice Wine market in Northern Africa has been experiencing steady growth in recent years. Customer preferences in Northern Africa have been shifting towards healthier and more diverse beverage options. This has led to an increased demand for alternative alcoholic beverages such as cider, perry, and rice wine. Consumers are becoming more conscious of their health and are seeking out beverages that offer a lighter and more refreshing experience. Additionally, the growing popularity of international cuisines in the region has also contributed to the increased demand for these types of beverages, as they pair well with a variety of dishes. Trends in the market indicate that the consumption of cider, perry, and rice wine in Northern Africa is on the rise. This can be attributed to several factors. Firstly, the growing urbanization and rising disposable incomes in the region have made these beverages more accessible to a larger consumer base. As more people move to cities and experience a higher standard of living, they are more likely to explore new and exotic beverage options. Additionally, the influence of Western culture and the desire to try new and trendy products has also contributed to the increased popularity of these beverages. Local special circumstances in Northern Africa also play a role in the development of the Cider, Perry & Rice Wine market. The region has a rich history of winemaking, and consumers have a strong appreciation for traditional alcoholic beverages. This cultural background has made it easier for cider, perry, and rice wine to gain acceptance and popularity in the market. Additionally, the hot and arid climate of Northern Africa makes these beverages particularly appealing, as they offer a refreshing and cooling experience. Underlying macroeconomic factors have also contributed to the growth of the Cider, Perry & Rice Wine market in Northern Africa. The region has experienced stable economic growth in recent years, which has resulted in an increase in disposable incomes. This has allowed consumers to spend more on premium and imported beverages, including cider, perry, and rice wine. Furthermore, the tourism industry in Northern Africa has been booming, attracting a large number of international visitors who are eager to explore the local culture and try new and unique beverages. In conclusion, the Cider, Perry & Rice Wine market in Northern Africa is developing due to changing customer preferences, increasing urbanization and disposable incomes, local cultural preferences, and stable macroeconomic factors. These factors have created a favorable environment for the growth of the market, and it is expected to continue expanding in the coming years.

Data coverage:
The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:
Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on alcoholic beverages, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.