Baseball Media - Netherlands

  • Netherlands
  • Revenue in the Baseball Media market is projected to reach US$0.96m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 4.21%, resulting in a projected market volume of US$1.18m by 2029.
  • In global comparison, most revenue will be generated in the United States (US$5,836.00m in 2024).
  • The average revenue per user (ARPU) in the Baseball Media market is projected to amount to US$1.94 in 2024.
  • In the Baseball Media market, the number of users is expected to amount to 0.6m users by 2029.
  • User penetration in the Baseball Media market will be at 2.8% in 2024.
 
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Analyst Opinion

The Baseball Media market in Netherlands is currently experiencing slow growth due to factors like stagnant interest in baseball and limited media coverage. This is in stark contrast to the Sports market in Netherlands, which has seen steady growth in recent years. However, the potential for growth remains as more young players take up the sport and media outlets expand their coverage.

Customer preferences:
The rise of social media has greatly impacted the Baseball Media Marketwithin the Baseball Market in the Netherlands. With a growing number of fans turning to platforms such as Twitter, Facebook, and Instagram for real-time updates, live streaming, and exclusive content, there has been a significant shift towards digital consumption of baseball. Additionally, with the rise of influencer culture, teams and leagues are leveraging collaborations with popular social media personalities to reach a wider audience and increase fan engagement. This trend is expected to continue as the younger generation, who are more digitally savvy, become the primary consumers of baseball content in the Netherlands.

Trends in the market:
In the Netherlands, the Baseball Media Market is seeing a surge in popularity due to the rise of social media and streaming platforms. With the growing trend of cord-cutting, traditional television broadcasts are being replaced by online streaming services, allowing for a larger audience reach. This trend has significant implications for industry stakeholders, as it requires a shift in advertising and sponsorship strategies. It also opens up new opportunities for content creation and distribution, creating a more diverse and competitive market for baseball media. Additionally, advancements in technology and the emergence of virtual and augmented reality may further revolutionize the way baseball is consumed and experienced by fans. As such, stakeholders must stay adaptable and innovative in order to keep pace with these trends and maintain their relevance in the constantly evolving sports media landscape.

Local special circumstances:
In the Netherlands, the Baseball Media Market is greatly influenced by the countrys strong internet penetration and widespread use of social media. This has led to the popularity of online streaming and social media advertising for baseball games and teams. Additionally, the Dutch cultures strong interest in sports has created a demand for coverage and analysis of baseball. The regulatory environment, including broadcasting rights and licensing agreements, also plays a significant role in shaping the dynamics of the Baseball Media Market in the Netherlands.

Underlying macroeconomic factors:
The Baseball Media Market in Netherlands is heavily influenced by macroeconomic factors such as technological advancements, regulatory support, and investment in sports infrastructure. Countries with favorable regulatory environments and strong investment in the sports industry are experiencing faster market growth compared to regions with limited healthcare funding. Additionally, the increasing popularity of baseball and the growth of media consumption are driving the demand for innovative media platforms and technologies to enhance fan engagement and increase revenue streams. The rise of streaming services and social media platforms has also been a major driver of the Baseball Media Market, allowing for greater reach and access to a global audience.

Methodology

Data coverage:

The data encompasses B2B revenues. Figures are based on media spending from businesses to several clubs. That also includes the revenues from advertising as this is part of media and broadcasting contracts the individual clubs have with their respective leagues.

Modeling approach / Market size:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per ticket, price on sport goods). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, number of internet users, and internet consumption. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function or linear forecasting, as it fits the development of either strong growing markets or more sophistacted and saturated markets, such as soccer in Europe.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). We also account for the different cycles of international tournaments, such as world cups or continent cups. Consumer Insights data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Reach
  • Global Comparison
  • Methodology
  • Key Market Indicators
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