Box Office - Australia & Oceania

Australia & Oceania

Highlights

In Australia & Oceania, revenue in the Box Office market market is projected to reach US$941.80m in 2024.
This revenue is expected to demonstrate an annual growth rate (CAGR 2024-2029) of 3.51%, leading to a projected market volume of US$1.12bn by 2029.
In the Box Office market market withAustralia_&_Oceania, the number of viewers is anticipated to reach 16.4m users by 2029.
User penetration in this region will be 34.3% in 2024 and is forecasted to increase to 35.8% by 2029.
The average revenue per viewer in Australia & Oceania is expected to amount to US$63.14.
In a global context, the highest revenue will be generated the United States, with figures reaching US$10.14bn in 2024.
Australia's box office market is increasingly embracing local productions, reflecting a growing consumer preference for homegrown storytelling and cultural representation in cinema.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Box Office market in Australia & Oceania has witnessed significant growth in recent years, driven by various factors such as customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. Customer preferences in the Box Office market in Australia & Oceania have played a crucial role in its development. Audiences in this region have shown a strong affinity for both local and international films. They appreciate a diverse range of genres, from action-packed blockbusters to thought-provoking dramas. Additionally, the rise of streaming platforms has also influenced customer preferences, with many individuals still opting for the traditional cinema experience for its immersive and communal nature. Trends in the market have also contributed to the growth of the Box Office industry in Australia & Oceania. The region has seen an increase in the number of multiplex cinemas, providing audiences with a wider selection of films and enhanced viewing experiences. Furthermore, the emergence of new technologies, such as IMAX and 3D, has attracted moviegoers seeking a more immersive and visually captivating experience. Local special circumstances have also played a significant role in the development of the Box Office market in Australia & Oceania. The region is known for its vibrant and diverse film industry, producing critically acclaimed films that have gained international recognition. This has not only contributed to the growth of the local Box Office market but has also attracted a global audience. Additionally, the region's stunning landscapes and unique cultural heritage have made it an attractive filming location for international productions, further boosting the Box Office industry. Underlying macroeconomic factors have also influenced the growth of the Box Office market in Australia & Oceania. The region has experienced steady economic growth, leading to increased disposable income and a higher propensity to spend on entertainment activities such as going to the movies. Additionally, favorable government policies and incentives have encouraged both local and international film productions, further stimulating the Box Office market. In conclusion, the Box Office market in Australia & Oceania has experienced significant growth due to customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. With a diverse range of films, advancements in technology, a thriving local film industry, and favorable economic conditions, the region continues to attract audiences and contribute to the global Box Office industry.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the Cinema market, which comprises revenues from box office, advertsing and concessions. The market includes both consumer and advertising spending. All monetary figures refer to consumer spending on tickets and concessions. This spending factors in discounts, margins, and taxes.

Modeling approach / market size:

The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.