Enterprise Resource Planning Software - Morocco

The Enterprise Resource Planning Software market in Morocco is anticipated to generate a revenue of US$27.70m in 2024.
It is projected to exhibit a compound annual growth rate (CAGR 2024-2029) of 4.65%, resulting in a market volume of US$34.77m by 2029.
Moreover, the average Spend per Employee in the Moroccan Enterprise Resource Planning Software market is expected to reach US$2.15 in 2024.
In terms of global comparison, United States is forecasted to generate the highest revenue in 2024, amounting to US$26.70bn.
"Morocco's growing economy and increasing digitalization efforts are driving the demand for advanced Enterprise Resource Planning software solutions."

Definition:

The Enterprise Resource Planning (ERP) Software market covers software applications that support organizations in managing, integrating, and optimizing important business activities related to resources such as people, finance, capital, materials, and orders. These software applications help organizations to streamline their internal business processes, increase efficiency, and make more informed decisions.

Products in the Enterprise Resource Planning Software market can be obtained in two ways: as on-premises software that is sold via a transactional license or a subscription and as cloud-based software (software as a service/ SaaS) that is most frequently sold as a subscription.

Additional Information:

The Enterprise Resource Planning Software market comprises revenue and revenue growth as the key performance indicators. Only the revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included and the revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by enterprises (B2B) and governments (B2G).

Key players in this market include SAP, Intuit Inc., Oracle, Infor, and Sage.

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Financial applications, such as QuickBooks, Oracle NetSuite, and Xero
Asset management applications, such as Asset Panda, ManageEngine AssetExplorer, and GoCodes
Procurement software, such as SAP Ariba, Kissflow, and Procurify
Resource planning, such as Smartsheet, Float, and Hub Planner

SCM Software, such as Anvyl, Tada, and Magaya Supply Chain
BI software, such as Microsoft Power BI, SAS Business Intelligence, and MicroStrategy
CRM software, such as Salesforce Sales Cloud, Monday sales CRM, and HubSpot CRM

The Enterprise Resource Planning (ERP) Software market in Morocco has been experiencing steady growth in recent years, driven by a combination of factors such as increasing adoption of cloud-based ERP systems and the need for businesses to streamline their operations and improve efficiency.

Customer preferences: Moroccan businesses are increasingly turning to ERP systems to manage their day-to-day operations and improve their overall efficiency. This is particularly true for small and medium-sized enterprises (SMEs), which make up the majority of businesses in the country. These businesses are looking for cost-effective solutions that can help them manage their finances, inventory, and supply chain, as well as provide them with real-time insights into their operations.

Trends in the market: One of the key trends in the ERP Software market in Morocco is the increasing adoption of cloud-based systems. Cloud-based ERP systems offer a number of advantages over traditional on-premise systems, including lower upfront costs, easier scalability, and improved accessibility. As more businesses in Morocco look to adopt ERP systems, cloud-based solutions are becoming increasingly popular.Another trend in the market is the growing use of mobile devices to access ERP systems. With the rise of mobile technology, businesses are increasingly looking for ERP systems that can be accessed from anywhere, at any time. This has led to a growing demand for mobile-friendly ERP systems that can be accessed from smartphones and tablets.

Local special circumstances: One of the unique aspects of the ERP Software market in Morocco is the country's strong focus on the agriculture sector. Agriculture is a key industry in Morocco, accounting for a significant portion of the country's GDP. As a result, many businesses in the country are focused on agriculture-related activities, such as farming, food processing, and distribution. This has led to a growing demand for ERP systems that are tailored to the specific needs of the agriculture sector.

Underlying macroeconomic factors: Morocco has been experiencing steady economic growth in recent years, driven by a combination of factors such as political stability, economic reforms, and a growing tourism industry. This has led to a growing demand for ERP systems as businesses look to capitalize on this growth and expand their operations. Additionally, the Moroccan government has been implementing a number of initiatives to promote the adoption of technology in the country, which has further fueled the growth of the ERP Software market.

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

Forecasts:

We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

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