Public Cloud

Morocco

Highlights

Revenue in the Public Cloud market is projected to reach US$558.70m in 2024.
Infrastructure as a Service dominates the market with a projected market volume of US$179.80m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 19.33%, resulting in a market volume of US$1.35bn by 2029.
In global comparison, most revenue will be generated United States (US$388.50bn in 2024).

Key regions:

Definition:

A public cloud is defined as the digital infrastructure and computing resources that are managed by a service provider. Examples of public cloud computing resources include virtual machines, storage, and services, all of which are available for purchase with flexible (e.g., pay as you go and subscription) business models. Such payment options make it possible for customers to access, scale, and utilize resources as needed. Public cloud solutions make it possible for users to save on IT costs, increase their efficiency, and take advantage of advanced technologies without having to invest in long-term IT solutions. Public cloud service providers own and maintain the physical infrastructure, hardware, and software. Users only need to pay for the computing resources that they require. The Public Cloud market refers to the companies that provide these cloud computing resources and services to individuals, businesses, and organizations.

Structure:

The Public Cloud market is structured into five markets based on the type of service models provided by the companies.

The Infrastructure as a Service (IaaS) market covers the resources and services related to the data center infrastructure.
The Platform as a Service (PaaS) market covers the resources and services related to the virtual environments used for software development.
The Software as a Service market (SaaS) market covers the resources and services related to software applications that can be accessed via a web browser.
The Business Process as a Service (BPaaS) market covers the resources and services related to the various business processes such as finance and accounting, human resources, customer service, and supply chain management, all delivered through the cloud.
The Desktop as a Service (DaaS) market covers the resources and services related to virtual desktop environments, which are accessible from any device with an internet connection.

Additional Information:

The public cloud market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players of the public cloud market include companies such as Amazon (Amazon web services), Microsoft (Azure), Google (Cloud), and IBM (Cloud).

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Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The public cloud market in Morocco is witnessing significant growth, driven by factors such as increasing adoption of digital technologies, rising awareness of the benefits of cloud services, and the convenience and cost-effectiveness they offer. The growth rate in this market is considerable, and it is expected to continue to rise due to the increasing demand for various cloud services such as Infrastructure as a Service, Platform as a Service, and Software as a Service. Additionally, the availability of Business Process as a Service, Desktop as a Service, and Disaster Recovery as a Service is also contributing to the market's growth. This market is expected to continue its upward trajectory in the coming years, with more businesses in Morocco turning to the public cloud for their computing needs.

Customer preferences: As the use of technology continues to grow in Morocco, consumers are increasingly turning to public cloud solutions for their business needs. This trend is driven by the desire for more flexible and cost-effective options, as well as the need for remote access and collaboration. Additionally, with a rapidly expanding digital economy, businesses are seeking to streamline their operations and take advantage of the scalability and agility offered by the public cloud. This shift towards cloud-based solutions is expected to continue as more organizations embrace digital transformation and seek to stay competitive in the evolving market.

Trends in the market: In Morocco, the Public Cloud Market is experiencing a surge in demand for cloud-based services, with businesses and government agencies increasingly adopting cloud solutions to improve efficiency and reduce costs. This trend is expected to continue as the country's digital infrastructure continues to develop and more organizations recognize the benefits of cloud computing. It is also driving the growth of local cloud service providers and creating opportunities for international players looking to enter the market. Additionally, the rise of remote work due to the COVID-19 pandemic has further accelerated the adoption of public cloud services, highlighting the importance of reliable and accessible cloud infrastructure for businesses and individuals. This trend is likely to have a significant impact on industry stakeholders, including cloud service providers, businesses, and consumers, as it shapes the landscape of Morocco's technology industry and drives innovation in the public cloud market.

Local special circumstances: In Morocco, the Public Cloud Market is driven by the country's growing ICT sector and its strong government support for digital transformation. The country's strategic location between Europe and Africa allows for easy access to international markets, making it an attractive location for cloud service providers. Additionally, the Moroccan government's initiatives to promote digitalization and increase internet penetration are creating a favorable environment for the growth of the public cloud market.

Underlying macroeconomic factors: The Public Cloud Market in Morocco is heavily influenced by macroeconomic factors, such as the country's economic growth, government policies, and global economic trends. The recent economic reforms in Morocco have created a favorable business environment, attracting foreign investment and promoting the adoption of cloud computing technologies. Additionally, the government's investment in digital infrastructure and initiatives to promote ICT development have further propelled the growth of the Public Cloud Market. Furthermore, the increasing trend of digital transformation and the rise in demand for cost-effective and scalable IT solutions are also driving the growth of the Public Cloud Market in Morocco.

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and reports from our primary research. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and level of telecommunications infrastructure. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.