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Office Software - Morocco

Morocco
  • The Office Software market in Morocco is projected to reach a revenue of US$14.74m in 2024.
  • It is expected to show an annual growth rate (CAGR 2024-2029) of 4.29%, resulting in a market volume of US$18.18m by 2029.
  • In global comparison, United States will generate the highest revenue, with US$15.24bn in 2024.
  • Morocco's growing demand for cloud-based office software solutions is driving the digital transformation of businesses across the country.

Definition:

The Office Software market covers software applications that are used for productivity and work-related tasks in an office environment such as word processing, spreadsheet management, and presentation creation in both personal and professional environments.

Products in the Office Software market can be obtained in two ways: as on-premises software that is sold via a transactional license or a subscription and as cloud-based software (software as a service/ SaaS) that is most frequently sold as a subscription.

Additional Information:

The Office Software market comprises revenue and revenue growth as the key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G).

Key players in this market include Microsoft and Google.

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In-Scope

  • Word-processing, such as Microsoft Word, LibreOffice, and Grammarly
  • Spreadsheet-software, such as Google Sheets, Microsoft Excel, and Zoho Sheet
  • Visualization software, such as Microsoft Power BI, Tableau, and Infogram
  • Consumer and enterprise spend, such as Airbase, Spendesk, and Procurify

Out-Of-Scope

  • Creative software, such as Adobe, Canva, and Apple
  • Free-of-charge software, such as Airtable, Anaplan, and BlackLine
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Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Jul 2024

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Office Software market in Morocco has been experiencing significant growth in recent years, driven by a number of factors.

    Customer preferences:
    Moroccan customers have shown a growing preference for cloud-based office software solutions, which offer greater flexibility and accessibility than traditional on-premises software. Additionally, customers are increasingly looking for software that can integrate with other business applications, such as customer relationship management (CRM) tools and accounting software.

    Trends in the market:
    One of the key trends in the Moroccan Office Software market is the rise of local software providers. These companies are developing software specifically tailored to the needs of Moroccan businesses, offering features such as support for Arabic language and local accounting standards. Additionally, there has been a growing trend towards subscription-based pricing models, which offer customers more flexibility and predictable costs.

    Local special circumstances:
    Morocco's growing economy and increasing use of technology in business have contributed to the growth of the Office Software market. Additionally, the government has launched a number of initiatives to promote the adoption of technology in the country, including the Digital Morocco 2020 strategy, which aims to make Morocco a regional leader in digital technology.

    Underlying macroeconomic factors:
    Morocco's economy has been growing steadily in recent years, with a focus on developing key sectors such as manufacturing, tourism, and technology. This growth has led to an increase in the number of businesses operating in the country, and a corresponding increase in demand for Office Software solutions. Additionally, Morocco's strategic location as a gateway to Africa has made it an attractive destination for foreign investment, further driving growth in the Office Software market.

    Global Comparison

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Sources: Statista Market Insights, Financial Statements of Key Players, National statistical offices

    Methodology

    Data coverage:

    The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

    Modeling approach / Market size:

    The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

    Forecasts:

    We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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