Key regions: China, Germany, United States, United Kingdom, Canada
The Enterprise Performance Management Software market in Morocco has been experiencing steady growth in recent years.
Customer preferences: Moroccan businesses are increasingly recognizing the importance of Enterprise Performance Management Software in streamlining their operations and improving their overall performance. This has led to a growing demand for such software, which offers a range of features including financial planning, budgeting, and forecasting, as well as performance monitoring and reporting.
Trends in the market: One of the key trends in the Enterprise Performance Management Software market in Morocco is the increasing adoption of cloud-based solutions. This is due to the numerous benefits offered by cloud-based software, including greater flexibility, scalability, and cost-effectiveness. Another trend is the growing focus on data analytics and business intelligence, with many companies looking to leverage these tools to gain deeper insights into their operations and make more informed decisions.
Local special circumstances: Morocco's strategic location at the crossroads of Europe, Africa, and the Middle East has made it an attractive destination for foreign investment and business expansion. This has led to a growing number of multinational corporations operating in the country, many of which are looking to implement Enterprise Performance Management Software to improve their operations. Additionally, the Moroccan government has been actively promoting the development of the country's digital economy, which has further fueled demand for such software.
Underlying macroeconomic factors: Morocco's economy has been growing steadily in recent years, driven by strong performance in sectors such as tourism, agriculture, and manufacturing. This has led to a growing middle class and increased consumer spending power, which has in turn fueled demand for a range of goods and services, including Enterprise Performance Management Software. Additionally, the country's strategic location and strong trade ties with Europe, Africa, and the Middle East have made it an attractive destination for foreign investment, which has further boosted the country's economic growth and fueled demand for such software.
Data coverage:
The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).Modeling approach / Market size:
The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.Forecasts:
We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)
