Soft Drinks - G7 | Statista Market Forecast

Revenue, at home (e.g., revenue generated in supermarkets and convenience stores) in the Soft Drinks market amounts to US$204.70bn in 2024.
Revenue, out-of-home (e.g., revenue generated in restaurants and bars) amounts to US$292.30bn in 2024.
Revenue, combined amounts to US$497.00bn in 2024.
The revenue, at home is expected to grow annually by 2.10% (CAGR 2024-2029).
In global comparison, most revenue, at home is generated United States (US$114bn in 2024).
In relation to total population figures, the average revenue per capita, at home of US$263.00 are generated in 2024.
In the Soft Drinks market, volume, at home is expected to amount to 87.20bn L by 2024.
Volume, out-of-home is expected to amount to 24.28bn L in 2024.
Volume, combined is expected to amount to 111.50bn L in 2024.
The Soft Drinks market is expected to show a volume growth, at home of 0.5% in 2025.0.
The average volume per person, at home in the Soft Drinks market is expected to amount to 112.00L in 2024.

Definition:

The market Soft Drinks covers varieties of prepared water-based beverages to which flavoring additives (sugar or sweeteners, aromas etc.) have been added. These include cola drinks and lemonades, but also energy drinks, fruit nectars and soft drinks with fruit juice content, as well as value-added or flavored water. Coffee and tea-based drinks are not included.

Structure:

The Soft Drinks market is structured into 3 markets:

Carbonated Soft Drinks denote all artificially sweetened and carbonated Non-Alcoholic Drinks.
Non-Carbonated Soft Drinks contain non-alcoholic liquid refreshment beverages that are not artificially carbonated.
Energy & Sports Drinks include energy drinks and sports drinks, providing functional benefits such as mental and physical stimulation.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per liter, as well as sales channels. Per capita figures refer to a country’s or region’s whole population.

The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Key players include The Coca-Cola Company, PepsiCo, Suntory, Red Bull, and Keurig Dr Pepper.

Carbonated Soft Drinks (Cola, Lemonade etc.)
Non-Carbonated Soft Drinks (nectars, value-added or flavoured water etc.)
Energy & Sports Drinks

Hot Drinks
Powdered drink mixes and syrups (e.g. Post-Mix Drinks)

The Soft Drinks market in G7 countries has experienced significant growth and development in recent years. This can be attributed to changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. Customer preferences in the Soft Drinks market have shifted towards healthier options. Consumers are increasingly seeking beverages that are low in sugar, calories, and artificial additives. This has led to a rise in demand for natural and organic soft drinks, as well as functional beverages that offer health benefits. Additionally, there is a growing preference for convenience and on-the-go packaging, as consumers lead busy lifestyles and seek products that can be easily consumed on the move. Trends in the Soft Drinks market vary across G7 countries. In the United States, for example, there has been a surge in demand for sparkling water and flavored water as alternatives to traditional carbonated soft drinks. This can be attributed to concerns about the health effects of sugary beverages and the desire for more refreshing options. In Japan, on the other hand, there has been a rise in the consumption of energy drinks and ready-to-drink teas, driven by the need for a quick energy boost and the popularity of traditional tea culture. Local special circumstances also play a role in shaping the Soft Drinks market in G7 countries. In France, for instance, there is a strong emphasis on quality and tradition, leading to a preference for artisanal and locally produced beverages. This has created opportunities for small-scale producers and niche brands. In Germany, there is a long-standing tradition of drinking carbonated mineral water, which has influenced the market and led to a high demand for sparkling soft drinks. Underlying macroeconomic factors also contribute to the development of the Soft Drinks market in G7 countries. Economic growth and rising disposable incomes have increased consumer spending power, allowing for greater consumption of soft drinks. Additionally, urbanization and globalization have led to greater exposure to international brands and flavors, driving demand for a wider variety of soft drinks. In conclusion, the Soft Drinks market in G7 countries is experiencing growth and development due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. As consumers prioritize health, convenience, and quality, the market is responding with a range of options that cater to these preferences. The specific trends and circumstances vary across G7 countries, reflecting the unique characteristics of each market.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.