Fish & Seafood - Montenegro

  • Montenegro
  • Revenue in the Fish & Seafood market amounts to US$60.71m in 2024. The market is expected to grow annually by 4.99% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$95bn in 2024).
  • In relation to total population figures, per person revenues of US$96.96 are generated in 2024.
  • In the Fish & Seafood market, volume is expected to amount to 3.72m kg by 2029. The Fish & Seafood market is expected to show a volume growth of 1.1% in 2025.
  • The average volume per person in the Fish & Seafood market is expected to amount to 5.5kg in 2024.

Key regions: United Kingdom, United States, India, Canada, China

 
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Analyst Opinion

The Fish & Seafood market in Montenegro is experiencing slow growth, affected by factors such as low consumer awareness and limited access to digital technologies. Despite this, the convenience offered by online services may drive future growth.

Customer preferences:
Consumers in Montenegro are showing a growing interest in sustainable and ethically-sourced fish and seafood products. This trend is driven by a growing awareness of the impact of overfishing and a desire to support local fishermen and small-scale sustainable fishing practices. Additionally, there is a growing demand for premium and specialty seafood products, such as organic or wild-caught options, as consumers become more health-conscious and prioritize quality over quantity in their food choices. This shift towards sustainable and premium seafood options reflects a broader cultural shift towards more conscious consumption and a desire for healthier and more ethical food choices.

Trends in the market:
In Montenegro, the Fish & Seafood Market within The Food market is seeing a shift towards sustainably sourced and locally caught seafood, driven by consumer demand for ethical and environmentally friendly products. This trend is expected to continue as consumers become more conscious of their purchasing choices and seek transparency in the supply chain. Industry stakeholders will need to adapt to this trend by implementing sustainable fishing practices and promoting the traceability of their products, in order to maintain their competitiveness in the market. Additionally, the increasing popularity of plant-based diets and alternative protein sources may pose a threat to the fish and seafood industry, as consumers seek healthier and more environmentally friendly options. To stay ahead, companies may need to diversify their product offerings and invest in innovative technologies to meet changing consumer demands.

Local special circumstances:
In Montenegro, the Fish & Seafood Market within The Food market is heavily influenced by the country's coastal location and strong fishing traditions. This has led to a wide variety of local seafood delicacies and a high demand for fresh, locally caught fish. Additionally, the country's strict adherence to EU regulations and standards for fisheries has resulted in a strong reputation for high-quality seafood products. These factors contribute to the competitiveness of the Montenegrin Fish & Seafood Market, making it a sought-after destination for seafood lovers both domestically and internationally.

Underlying macroeconomic factors:
The Fish & Seafood Market within The Food market in Montenegro is influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other financial indicators. The country's economic growth and stability play a significant role in the performance of this market. Favorable economic conditions, such as low inflation and steady GDP growth, can stimulate consumer spending on fish and seafood products. Additionally, government policies that promote the development of the fishing industry and investments in infrastructure can also positively impact market growth. On the other hand, economic downturns and financial instability can lead to reduced consumer purchasing power and a decline in market demand. Therefore, it is crucial to monitor and assess the macroeconomic environment in Montenegro to understand the potential impact on the Fish & Seafood Market within The Food market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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