Breakfast Cereals - Montenegro

  • Montenegro
  • Revenue in the Breakfast Cereals market amounts to US$14.16m in 2024. The market is expected to grow annually by 4.37% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (US$22,530m in 2024).
  • In relation to total population figures, per person revenues of US$22.61 are generated in 2024.
  • In the Breakfast Cereals market, volume is expected to amount to 3.11m kg by 2029. The Breakfast Cereals market is expected to show a volume growth of 2.0% in 2025.
  • The average volume per person in the Breakfast Cereals market is expected to amount to 4.6kg in 2024.

Key regions: Canada, United States, Russia, India, Spain

 
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Analyst Opinion

The Breakfast Cereals Market in Montenegro is witnessing minimal growth due to factors such as low consumer awareness, lack of innovation, and limited distribution channels. Despite being a part of the thriving Bread & Cereal Products Market, the Breakfast Cereals Market is facing challenges in sustaining its growth rate.

Customer preferences:
As consumers in Montenegro become more health-conscious, there has been a noticeable increase in demand for healthier breakfast cereal options. This trend is driven by a growing awareness of the importance of a balanced diet and the desire to incorporate more whole grains, nuts, and seeds into one's breakfast routine. In addition, there has been a shift towards convenience and time-saving solutions, leading to a rise in the popularity of single-serve and on-the-go breakfast cereal options. This trend is also influenced by the busy lifestyles of urban consumers and the need for quick, nutritious breakfast options.

Trends in the market:
In Montenegro, the Breakfast Cereals market is experiencing a shift towards healthier options, with a growing demand for organic and gluten-free cereals. This trend is driven by increasing health consciousness and dietary restrictions among consumers. As a result, major players in the industry are introducing new products to cater to this demand. Additionally, there is a rise in online purchases of breakfast cereals, as e-commerce continues to grow in the country. This presents opportunities for industry stakeholders to innovate and expand their online presence to reach a wider consumer base.

Local special circumstances:
In Montenegro, the Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's mountainous terrain and Mediterranean climate. This creates a demand for healthy and nutritious breakfast options that can withstand harsh weather conditions. Additionally, the country's growing tourism industry has led to an increase in demand for on-the-go breakfast options, leading to the popularity of single-serve cereal packs. Furthermore, Montenegro's strict food regulations have resulted in the availability of a wide variety of locally sourced and organic breakfast cereal options, catering to the health-conscious consumer segment.

Underlying macroeconomic factors:
The Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market in Montenegro is influenced by several macroeconomic factors. The global economic trends, such as rising consumer demand for healthy and convenient breakfast options, are driving the growth of the market. The national economic health of Montenegro, with a stable GDP growth rate and a growing middle-class population, is also contributing to the market's expansion. Moreover, favorable fiscal policies, such as tax incentives and subsidies for food manufacturers, are encouraging investments in the breakfast cereals industry. Other financial indicators, such as increasing disposable income and changing consumer lifestyles, are also impacting the market's performance. These factors are expected to continue driving the growth of the Breakfast Cereals Market in Montenegro in the forecast period.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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