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  4. Convenience Food

Soups - Moldova

Moldova
  • Revenue in the Soups market amounts to US$16.64m in 2024. The market is expected to grow annually by 5.80% (CAGR 2024-2029).
  • In global comparison, most revenue is generated Indonesia (US$10bn in 2024).
  • In relation to total population figures, per person revenues of US$5.00 are generated in 2024.
  • In the Soups market, volume is expected to amount to 2.88m kg by 2029. The Soups market is expected to show a volume growth of 0.7% in 2025.0.
  • The average volume per person in the Soups market is expected to amount to 0.8kg in 2024.

Definition:

The Soups market covers any type of soup that is ready for consumption immediately after purchase or after heating. These soups require minimal preparation by the consumer and included instant soups that typically come in powdered form and broth or liquid soups that are purchased in prepared form such as tinned soups.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Dehydrated soup
  • Tinned and other packaged soup
  • Broth
  • Canned soups and stews
  • Fondue soup
  • Frozen soups, Instant miso soup

Out-Of-Scope

  • Other ready-to-eat meals
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Soups Market in Moldova is experiencing minimal growth, influenced by factors such as increasing demand for convenience foods, rising health consciousness, and the convenience of online services. This has contributed to the overall growth of the Convenience Food Market in the country.

Customer preferences:
In Moldova, there is a growing demand for convenient and ready-to-eat soups, driven by busy lifestyles and the need for quick and easy meal options. This trend is also influenced by the rising popularity of convenience foods in general, as well as the increasing number of single-person households and working professionals. As a result, there has been a rise in the availability of a variety of soups, including international flavors and healthier options, catering to diverse consumer preferences. Additionally, the growing demand for plant-based and organic products is also reflected in the soup market, as consumers prioritize health and sustainability in their food choices.

Trends in the market:
In Moldova, the soups market within the convenience food market is seeing a rise in demand for healthier and more natural soup options. This trend is driven by consumers' increasing awareness of the negative health effects of processed foods. As a result, there has been a shift towards using locally sourced, organic ingredients in soup production. This trend is expected to continue, with industry stakeholders focusing on developing more sustainable and healthy soup options to meet consumer demand. Additionally, there is a growing demand for convenient, ready-to-eat soups due to the busy lifestyles of consumers. This trend is significant as it presents opportunities for innovative packaging and product development, as well as potential partnerships with food delivery services. However, it also poses challenges for traditional soup manufacturers who may need to adapt their production processes to meet these changing consumer preferences.

Local special circumstances:
In Moldova, the Convenience Food Market is heavily influenced by the country's agricultural industry, with a focus on locally sourced ingredients. This is particularly evident in the Soups Market, with traditional soups such as borscht and zeama being popular choices. Additionally, the country's proximity to Eastern Europe and Russia has also influenced the market, with a demand for hearty and filling soups. However, the market is also affected by regulatory measures, such as restrictions on imported ingredients, which can impact the availability and variety of soups in the market.

Underlying macroeconomic factors:
The Soups Market of the Convenience Food Market within The Food market in Moldova is influenced by various macroeconomic factors. The country's economic health and fiscal policies play a significant role in shaping the demand for convenience food products, including soups. Additionally, global economic trends and trade policies can impact the availability and pricing of ingredients used in soups, affecting market performance. Furthermore, consumer purchasing power and preferences are influenced by factors such as inflation rates, exchange rates, and overall economic stability, all of which can impact the sales and growth of the Soups Market in Moldova.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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