Bread & Cereal Products - Moldova

Revenue in the Bread & Bakery Products market amounts to US$561.00m in 2024. The market is expected to grow annually by 6.24% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$278bn in 2024).
In relation to total population figures, per person revenues of US$168.50 are generated in 2024.
In the Bread & Bakery Products market, volume is expected to amount to 206.70m kg by 2029. The Bread & Bakery Products market is expected to show a volume growth of 1.4% in 2025.0.
The average volume per person in the Bread & Bakery Products market is expected to amount to 59.3kg in 2024.

Definition:

The Bread & Cereal Products market covers baked goods made from dough. Dough consists of flour, water, a leavening agent, and other optional ingredients. Cereal products are made from a variety of grains, such as wheat, oats, and rice.

Structure:

The market consists of five different submarkets:

The Bread market covers baked goods made from dough which consist of flour, water, a leavening agent, and other optional ingredients.
The Pasta market covers fresh and dried pasta and noodles made from cereals that are usually used as part of a main meal.
The Rice market covers several rice varieties, such as long-grain rice, medium-grain rice, short-grain rice, white rice, brown rice, and wild rice, as well as sticky rice and parboiled rice.
The Breakfast Cereals market covers muesli and other grain-based breakfast products such as corn flakes and oats.
The Other Cereal Products market covers other products that are made from cereals, such as flour, baking flour, semolina, couscous, and bulgur.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

Fresh bread and bread rolls
Pasta
Rice
Breakfast cereals
Other cereal products (e.g. Flour, couscous, bulgur)

Biscuits
Cookies
Crackers
Cakes
Baby rice cereals and other baby cereals
Ready-to-eat meal based on cereals
Out-of-home consumption

The Bread & Cereal Products market in Moldova is experiencing minimal growth, influenced by factors such as the country's economic stability, consumer preferences for traditional food, and limited availability of digital technologies. Despite these challenges, the market is expected to see a slight increase in demand due to rising health awareness and the convenience of online shopping for these products.

Customer preferences: As the demand for healthier food options increases in Moldova, there has been a noticeable shift towards gluten-free and organic bread and cereal products. This trend is driven by a growing awareness of the benefits of clean eating and a desire for more natural and sustainable food choices. Additionally, with the rise of health and wellness trends, consumers are also seeking products with added functional benefits, such as high protein or whole grain options. This shift towards healthier and more diverse bread and cereal products is expected to continue in the coming years.

Trends in the market: In Moldova, there is a rising trend of health-conscious consumers seeking out more nutritious and functional options in the Bread & Cereal Products market. This shift towards healthier choices is driven by increased awareness of the importance of a balanced diet and the impact of food on overall well-being. As a result, there has been a growth in demand for products with whole grains, high fiber, and natural ingredients. This trend is expected to continue, with industry players focusing on innovation and product development to cater to this evolving consumer demand. This presents opportunities for key stakeholders to tap into this market segment and differentiate themselves from competitors. Additionally, with the current COVID-19 pandemic, there has been a surge in online sales of Bread & Cereal Products, highlighting the importance of having a strong digital presence for industry players to stay relevant and competitive in the market.

Local special circumstances: In Moldova, the Bread & Cereal Products Market is heavily influenced by the country's agricultural sector, with a significant portion of the population involved in farming. This leads to a strong focus on locally sourced ingredients and traditional baking methods, creating a unique flavor profile for Moldovan bread and cereal products. Additionally, cultural preferences for hearty, filling meals have driven the demand for bread and cereal products, making it a staple in the local diet. Regulatory policies promoting food security and supporting small-scale farmers have also played a role in shaping the market dynamics for these products.

Underlying macroeconomic factors: The Bread & Cereal Products Market in Moldova is influenced by various macroeconomic factors, including the country's overall economic health and global economic trends. Fiscal policies, such as taxation and subsidies, also play a significant role in shaping the market. Additionally, the availability of resources, such as land and labor, and the country's agricultural policies impact the production and availability of bread and cereal products. The market is also influenced by consumer preferences, purchasing power, and shifts in dietary trends. As Moldova continues to develop its economy and improve its infrastructure, the demand for bread and cereal products is expected to increase as a staple food item for its population.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Diets in high-income countries such as the United States consist of a lot of fats, animal products, sweeteners, and other products in addition to the ever-present food staples such as bread. Despite the comparatively lower share of staples in the food supply of these nations, staples still make up the majority of food intake. For example, consumers in the United States eat quite a lot of bread annually. Bread consumption in the U.S. amounts to 6.64 billion kilograms, or 19.84 kilograms per capita. In addition to bread, Americans consume a sizable amount of cake and pastry goods, namely 8.6 billion kilograms in 2022.