Breakfast Cereals - Spain | Statista Market Forecast

Revenue in the Breakfast Cereals market amounts to US$542.70m in 2024. The market is expected to grow annually by 2.51% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$23bn in 2024).
In relation to total population figures, per person revenues of US$11.43 are generated in 2024.
In the Breakfast Cereals market, volume is expected to amount to 97.24m kg by 2029. The Breakfast Cereals market is expected to show a volume growth of 1.2% in 2025.0.
The average volume per person in the Breakfast Cereals market is expected to amount to 2.0kg in 2024.

Definition:

The Breakfast Cereals market covers all types of cereal varieties which are usually created from grains like wheat, corn, or oats and flavored with sugars, different spices, and other ingredients. Breakfast cereal is frequently consumed with milk or yogurt and can be served hot or cold.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Muesli, granola cereal
Breakfast cereals (with or without nuts and dried fruits)
Oats, oatmeal, farina, grits, cream of wheat
Gluten-free cereals, high-fiber cereals, low-sugar cereals, protein cereals

Other cereal based products
popcorn
Out-of-home consumption

The Breakfast Cereals Market in Spain is experiencing stagnant growth, influenced by factors such as low consumer demand, limited innovation and competition, and the preference for traditional breakfast options. Despite these challenges, the market is sustained by the growing health consciousness and convenience of cereal consumption for busy individuals.

Customer preferences: The Breakfast Cereals Market in Spain is seeing a rise in demand for healthier and more sustainable options, driven by growing health consciousness and a preference for natural and organic ingredients. This trend is also reflected in the increased popularity of plant-based and gluten-free cereals, catering to the needs of consumers with dietary restrictions or preferences. Additionally, there is a growing demand for convenient and on-the-go breakfast options, as busy lifestyles and hectic schedules drive the need for quick and easy breakfast solutions.

Trends in the market: In Spain, the Breakfast Cereals market is experiencing a shift towards healthier options, with a growing demand for organic, gluten-free, and natural ingredients. This trend is driven by increasing health consciousness among consumers and a desire for convenience. In addition, there is a rising interest in environmentally sustainable packaging and production methods. These trends are expected to continue, with potential implications for industry stakeholders including the need for product innovation and strategic partnerships to meet evolving consumer preferences.

Local special circumstances: In Spain, the Breakfast Cereals Market is heavily influenced by the country's Mediterranean diet and traditional breakfast habits. This has led to a preference for healthier options, such as muesli and granola, over sugary cereals. Additionally, strict food labeling regulations and a growing emphasis on organic and non-GMO products have shaped the market. The country's strong agricultural sector also plays a role, with locally sourced grains and ingredients being a key selling point for Spanish breakfast cereals.

Underlying macroeconomic factors: The Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market in Spain is heavily influenced by macroeconomic factors such as consumer spending, economic growth, and government policies. A strong national economy, coupled with a stable political environment, has contributed to a steady increase in consumer purchasing power, resulting in a higher demand for breakfast cereals. Additionally, the increasing trend towards healthy eating and convenience foods has also played a significant role in the growth of the market. Moreover, government initiatives promoting healthy eating habits and investing in food and beverage industries have also positively impacted the market. However, fluctuations in global economic conditions and changes in government regulations regarding food production and labeling can impact the market's growth in Spain.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.