Cinema Concessions - Mexico

Mexico

Highlights

In Mexico, revenue in the Cinema Concessions market market is projected to reach US$839.80m in 2024.
Revenue is expected to exhibit an annual growth rate (CAGR 2024-2029) of 4.29%, leading to a projected market volume of US$1.04bn by 2029.
In this market, the number of viewers in Mexico is anticipated to reach 55.0m users by 2029.
User penetration in Mexico will be 37.5% in 2024, with expectations to increase to 41.1% by 2029.
The average revenue per viewer in the Cinema Concessions market market is projected to be US$17.32.
In global comparison, the United States is expected to generate the most revenue, amounting to US$9.88bn in 2024.
In Mexico, the cinema concessions market is witnessing a growing trend towards premium snack offerings, reflecting evolving consumer preferences for enhanced movie-going experiences.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Cinema Concessions market in Mexico is experiencing significant growth and development. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors are all contributing to this positive trend. Customer preferences in the Cinema Concessions market in Mexico are driving the growth of the industry. Moviegoers in Mexico are increasingly seeking a full entertainment experience when they visit the cinema. They are not only interested in watching a movie, but also in enjoying a range of food and beverage options. This shift in customer preferences has led to an increase in the demand for cinema concessions, as theaters strive to meet the expectations of their audience. Trends in the market are also playing a role in the development of the Cinema Concessions market in Mexico. One notable trend is the expansion of international cinema chains in the country. These chains bring with them established concession concepts and expertise, which further fuels the growth of the market. Additionally, there is a growing trend of theaters partnering with popular food and beverage brands to offer unique and exclusive concessions options. This collaboration not only attracts customers but also adds value to the overall cinema experience. Local special circumstances in Mexico contribute to the growth of the Cinema Concessions market. Mexico has a rich culinary culture, with a wide variety of traditional and international cuisines. This diversity is reflected in the concessions offerings at movie theaters, where customers can choose from a range of snacks and beverages that cater to their individual tastes. The availability of local specialties and flavors adds a unique touch to the cinema concessions experience, making it more appealing to customers. Underlying macroeconomic factors are also driving the development of the Cinema Concessions market in Mexico. The country has a growing middle class with increasing disposable income, which allows more people to afford the cinema experience. As a result, there is a larger customer base for cinema concessions, leading to higher demand and market growth. Additionally, the Mexican economy has been experiencing steady economic growth in recent years, creating a favorable business environment for the cinema industry as a whole. In conclusion, the Cinema Concessions market in Mexico is developing and growing due to customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. As moviegoers in Mexico seek a more immersive and enjoyable cinema experience, the demand for concessions continues to rise. This presents opportunities for both local and international cinema chains to expand their offerings and cater to the evolving needs of their customers.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the Cinema market, which comprises revenues from box office, advertsing and concessions. The market includes both consumer and advertising spending. All monetary figures refer to consumer spending on tickets and concessions. This spending factors in discounts, margins, and taxes.

Modeling approach / market size:

The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.