Gaming Hardware - Mexico

Mexico

Highlights

In Mexico, revenue in the Gaming Hardware market market is projected to reach US$2.20bn in 2024.
Revenue in this sector is expected to exhibit an annual growth rate (CAGR 2024-2029) of 7.45%, leading to a projected market volume of US$3.15bn by 2029.
The number of users in Mexico's Gaming Hardware market market is anticipated to amount to 4.9m users by 2029.
User penetration is expected to be 3.3% in 2024 and is forecasted to increase to 3.7% by 2029.
The average revenue per user (ARPU) in Mexico is expected to reach US$511.60.
In a global context, the highest revenue will be generated China, with a figure of US$33.31bn in 2024.
In Mexico, the gaming hardware market is witnessing a surge in popularity, driven by an increasing youth demographic and rising interest in eSports.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Gaming Hardware market in Mexico has been experiencing significant growth in recent years, driven by the increasing popularity of video games and the rising disposable income of consumers.

Customer preferences: Mexican consumers have shown a strong preference for gaming hardware, including consoles, gaming PCs, and accessories. This can be attributed to the growing interest in gaming as a form of entertainment, as well as the increasing availability of high-quality gaming content. Many consumers are willing to invest in premium gaming hardware to enhance their gaming experience and stay competitive in multiplayer games.

Trends in the market: One of the key trends in the Mexican Gaming Hardware market is the shift towards online gaming. With the widespread availability of high-speed internet connections and the growing popularity of multiplayer online games, consumers are increasingly looking for gaming hardware that can support online gaming experiences. This has led to a surge in demand for gaming PCs and accessories such as gaming keyboards, mice, and headsets. Another trend in the market is the growing demand for portable gaming devices. Mexican consumers are increasingly looking for gaming hardware that allows them to play games on the go. This has led to a rise in demand for handheld gaming consoles and gaming laptops, which offer the flexibility to play games anytime, anywhere.

Local special circumstances: One of the unique aspects of the Mexican Gaming Hardware market is the strong influence of console gaming. Console gaming has a long-standing tradition in Mexico, with consoles such as PlayStation and Xbox being extremely popular among consumers. This has created a strong market for console gaming hardware, including consoles, controllers, and accessories. Another special circumstance in the Mexican market is the popularity of local game developers. Mexico has a thriving gaming industry, with many local game developers creating high-quality games that cater to the preferences of Mexican gamers. This has created a demand for gaming hardware that can support these locally developed games, further driving the growth of the market.

Underlying macroeconomic factors: The growth of the Gaming Hardware market in Mexico can be attributed to several underlying macroeconomic factors. Firstly, the rising disposable income of consumers has allowed them to spend more on entertainment products, including gaming hardware. Additionally, the increasing penetration of smartphones and internet connectivity has made gaming more accessible to a larger population, further driving the demand for gaming hardware. Furthermore, the growing popularity of esports in Mexico has also contributed to the growth of the Gaming Hardware market. Esports tournaments and events attract a large number of participants and spectators, creating a demand for high-performance gaming hardware. This has led to an increase in sales of gaming PCs, gaming peripherals, and accessories. In conclusion, the Gaming Hardware market in Mexico is experiencing significant growth, driven by the increasing popularity of video games, rising disposable income of consumers, and the unique preferences and circumstances of the local market. The shift towards online gaming, the demand for portable gaming devices, and the influence of console gaming are key trends shaping the market. The underlying macroeconomic factors, such as rising disposable income and the growing popularity of esports, are also contributing to the growth of the market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the Gaming Hardware market, which includes various types of gaming devices such as consoles, gaming PCs and laptops, and peripherals. This market covers both online and offline sales of gaming hardware. All monetary figures refer to consumer spending on these hardware products and accessories. This spending considers any discounts, margins, and taxes.

Modeling approach / Market size:

The market size is determined through a comprehensive approach. We utilize data from annual financial reports of leading companies, industry associations, third-party studies and reports, primary research surveys (e.g., Consumer Insights), and performance metrics (e.g., user adoption rates, price points, usage patterns) to analyze the markets. To estimate the segment size for each country, we consider relevant key market indicators and data from country-specific industry associations. This includes macroeconomic indicators, historical trends, current market dynamics, and reported performance metrics of key industry players. Factors like average prices and purchase frequencies are considered.

Forecasts:

We apply diverse forecasting techniques tailored to the behavior of the specific market. For instance, methods like trend smoothing and adoption curve analysis are well-suited for forecasting trends in gaming hardware, considering the evolving nature of technology adoption. The main drivers influencing forecasts include economic indicators such as GDP per capita, consumer spending per capita, and technological advancements like 5G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated biannually to reflect any changes in market dynamics. The impact of external factors, such as the COVID-19 pandemic, is considered at the country-specific level. The text incorporates current exchange rates in its modeling. Additionally, any impacts from events like the Russia-Ukraine war or significant industry developments are considered on a country-specific basis. The market information is refreshed twice a year. In some instances, updates are made on an ad hoc basis, such as when new pertinent data is released or substantial shifts within the market impact projected trends. Consumer Insights data is reweighted to ensure representativeness.