Sport Events - Southern Asia

  • Southern Asia
  • Revenue in the Sport Events market is projected to reach US$1.16bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 2.89%, resulting in a projected market volume of US$1.30bn by 2028.
  • In the Sport Events market, the number of users is expected to amount to 47.4m users by 2028.
  • User penetration will be 2.5% in 2024 and is expected to hit 2.4% by 2028.
  • The average revenue per user (ARPU) is expected to amount to US$24.94.
  • In global comparison, most revenue will be generated in the United States (US$16,430.00m in 2024).
  • With a projected rate of 17.1%, the user penetration in the Sport Events market is highest in Luxembourg.

Key regions: India, Brazil, Germany, South Korea, China

 
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Analyst Opinion

The Sport Events market in Southern Asia is experiencing significant growth and development, driven by various factors such as increasing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. Customer preferences in the Sport Events market in Southern Asia have been shifting towards more active and healthy lifestyles. As people become more health-conscious, there is a growing demand for sports events that promote physical activity and well-being. Additionally, there is a rising interest in sports tourism, with individuals and groups traveling to Southern Asia to participate in or spectate sporting events. This preference for active lifestyles and sports tourism has fueled the growth of the Sport Events market in the region. One of the key trends in the Sport Events market in Southern Asia is the increasing popularity of regional and international sports competitions. Countries in the region have been actively hosting major sporting events, such as the Asian Games and the Southeast Asian Games. These events attract participants and spectators from all over the world, contributing to the growth of the Sport Events market. Additionally, there has been a rise in the number of professional sports leagues and tournaments in Southern Asia, which further drives the demand for sport events. Local special circumstances also play a role in the development of the Sport Events market in Southern Asia. The region has a rich cultural heritage and a strong tradition of sports, which creates a favorable environment for hosting and participating in sport events. Furthermore, the governments of many countries in Southern Asia have recognized the economic and social benefits of hosting sports events, leading to increased investment in sports infrastructure and facilities. This has further boosted the growth of the Sport Events market in the region. Underlying macroeconomic factors also contribute to the development of the Sport Events market in Southern Asia. The region has been experiencing rapid economic growth, leading to an increase in disposable income and consumer spending power. As a result, individuals are willing to spend more on leisure activities, including attending sport events. Moreover, the growing middle class in Southern Asia has a higher propensity to participate in or watch sport events, driving the demand for such activities. In conclusion, the Sport Events market in Southern Asia is witnessing significant growth and development due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. The region's focus on promoting active lifestyles, hosting major sporting events, and investing in sports infrastructure has contributed to the growth of the market. With the continued economic growth and increasing interest in sports, the Sport Events market in Southern Asia is expected to thrive in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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