Cinema Tickets - Southern Asia

  • Southern Asia
  • Revenue in the Cinema Tickets market is projected to reach US$612.60m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 3.28%, resulting in a projected market volume of US$696.90m by 2028.
  • In the Cinema Tickets market, the number of users is expected to amount to 127.0m users by 2028.
  • User penetration will be 6.2% in 2024 and is expected to hit 6.5% by 2028.
  • The average revenue per user (ARPU) is expected to amount to US$5.18.
  • In global comparison, most revenue will be generated in China (US$6,963.00m in 2024).
  • With a projected rate of 22.8%, the user penetration in the Cinema Tickets market is highest in Norway.

Key regions: Europe, Asia, Japan, China, South Korea

 
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Analyst Opinion

The Cinema Tickets market in Southern Asia is experiencing significant growth and development due to various factors. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors all contribute to the expansion of the industry in this region.

Customer preferences:
In Southern Asia, there is a growing demand for cinema tickets among the population. This can be attributed to the increasing disposable income of individuals, particularly in urban areas. As people have more money to spend, they are willing to allocate a portion of their budget to entertainment activities such as watching movies in theaters. Additionally, the younger generation, who are more inclined towards digital content consumption, still show a strong interest in the cinema experience. They value the immersive atmosphere, high-quality visuals, and shared experience that cinemas offer.

Trends in the market:
One of the key trends in the cinema tickets market in Southern Asia is the emergence of multiplexes. These modern cinema complexes offer multiple screens, comfortable seating, and a wide range of food and beverage options. This trend is driven by the increasing demand for a premium movie-watching experience. Multiplexes are often located in shopping malls or entertainment complexes, making them easily accessible to consumers. This shift towards multiplexes has also led to the decline of traditional standalone theaters, as they struggle to compete with the enhanced facilities and amenities offered by multiplexes.

Local special circumstances:
Southern Asia is a diverse region with multiple countries, each with its own unique cultural and social characteristics. This diversity is reflected in the cinema tickets market as well. For example, in countries like India and Pakistan, the film industry plays a significant role in the local culture. Bollywood and Lollywood, the respective film industries of these countries, produce a large number of movies each year, attracting a dedicated fan base. The popularity of these industries contributes to the demand for cinema tickets in the region.

Underlying macroeconomic factors:
The growth of the cinema tickets market in Southern Asia is also influenced by underlying macroeconomic factors. The region has been experiencing economic growth in recent years, leading to an increase in disposable income. This allows individuals to spend more on leisure activities, including going to the cinema. Additionally, the rapid urbanization in Southern Asia has resulted in the development of new infrastructure, including shopping malls and entertainment complexes, which provide a conducive environment for the cinema industry to thrive. In conclusion, the Cinema Tickets market in Southern Asia is experiencing growth and development due to customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. The increasing disposable income, demand for a premium movie-watching experience, and the cultural significance of the film industry are driving the expansion of the market in this region. With the continued growth of the economy and the emergence of multiplexes, the cinema tickets market in Southern Asia is expected to further flourish in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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