The Event Tickets market in Southern Asia is experiencing significant growth and development in recent years. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors all contribute to this positive trajectory. Customer preferences in Southern Asia play a crucial role in driving the growth of the Event Tickets market. The region has a large and diverse population, with a growing middle class that has more disposable income to spend on leisure activities. As a result, there is a strong demand for entertainment events such as concerts, sports matches, and cultural performances. Additionally, the younger generation in Southern Asia has a particular affinity for live experiences and is willing to spend on tickets to attend their favorite events. Trends in the market further contribute to the growth of the Event Tickets industry in Southern Asia. One prominent trend is the increasing popularity of international artists and performers touring the region. This has led to a surge in demand for tickets to international concerts and shows. Furthermore, the rise of social media and online platforms has made it easier for event organizers to promote and sell tickets, reaching a wider audience and driving ticket sales. Local special circumstances also impact the Event Tickets market in Southern Asia. The region is known for its vibrant cultural scene, with a rich heritage of music, dance, and theater. This cultural diversity and the presence of numerous local festivals and events contribute to the demand for event tickets. Additionally, Southern Asia is home to several major cities that host international sporting events and music festivals, attracting both local and international audiences. Underlying macroeconomic factors have also played a significant role in the development of the Event Tickets market in Southern Asia. Economic growth and rising incomes have increased the affordability of event tickets for a larger segment of the population. Additionally, the growing tourism industry in the region has led to an influx of international visitors, further boosting ticket sales for various events. In conclusion, the Event Tickets market in Southern Asia is experiencing robust growth due to customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. The region's diverse population, increasing disposable income, and affinity for live experiences contribute to the strong demand for event tickets. The rise of international artists touring the region, the influence of social media, and the presence of major cities hosting events all drive the market's growth. Furthermore, economic growth, rising incomes, and the growing tourism industry play a crucial role in making event tickets more affordable and accessible to a larger audience.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)
