Sport Games - Central & Western Europe
Central & Western Europe- The Sport Games market in Central & Western Europe is on track to reach a total revenue of US$756.40m in 2022.
- This projection indicates a promising future for the market.
- It is expected to experience a steady annual growth rate of 12.14% from 2022 to 2027, resulting in a projected market volume of US$1.50bn by 2027.
- Within the Sport Games market, in-app purchase (IAP) revenue is anticipated to reach US$151.00m in 2022.
- This highlights the significant role of in-app purchases in generating revenue within the market.
- Additionally, paid app revenue is expected to contribute US$5.22m to the market's revenue in 2022.
- Furthermore, advertising revenue is projected to reach US$600.20m in the same year, indicating the importance of advertising as a revenue stream.
- The growth of the Sport Games market is not only reflected in revenue but also in the number of downloads.
- In 2022, the number of downloads is projected to reach 302.20m downloads.
- This demonstrates the popularity and widespread adoption of sport games among consumers in Central & Western Europe.
- When considering the average revenue per download, it is estimated to be US$2.50.
- This figure showcases the value generated per individual download within the Sport Games market.
- In a global comparison, United States leads in terms of revenue generation, with a projected revenue of US$2.90bn in 2022.
- This highlights the dominance of the US market in the Sport Games market.
- Overall, the Sport Games market in Central & Western Europe shows promising growth potential, with significant revenue projections and a strong presence in the global market.
- Key regions:
- Asia,
- Japan,
- India,
- United States,
- Europe
Definition:
Sport apps allow players to play digital versions of their favorite sports. The most popular sports apps are billiards, golf, soccer, and basketball. For example, 8 Ball Pool allows players to stake coins and play against other players online. The app version of the classic basketball game NBA Jam provides a nostalgic experience for fans of the original game.Additional Information:
We consider three different sources of revenue:- Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
- Paid app revenue from the one-time purchase of an app
- Advertising revenue obtained from showing ads within an app
In-Scope
- Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
- Apps that are run on iPhones and Android phones.
Out-Of-Scope
- Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
- Custom-made apps not available from any official app store.
- B2B/C2C app sales of any kind.
- Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
